835 Brand Strategy Jobs - Page 14

As the Director of User Experience Design at Evernorth, you will play a pivotal role in leading the Hyderabad incubator for the Evernorth Digital team. Your primary focus will be on driving targeted operational efficiencies through the strategic deployment of artificial intelligence. You will be responsible for liaising with incubator teams in the US, conceptualizing and crafting innovative design solutions, and ensuring the delivery of world-class digital products that enhance the user experience within the health-focused digital ecosystem. In this role, you will lead a team of talented individuals who are passionate about revolutionizing healthcare through cutting-edge technology and design. You will work closely with cross-functional leaders to define key performance indicators, prioritize product output, and drive the strategic vision to achieve business goals. Your attention to detail, commitment to quality, and customer-centric approach will be instrumental in shaping the future of digital healthcare solutions. The ideal candidate for this position will have a background at the intersection of AI, digital product design, marketing, brand, user experience, and content strategy. You should possess a proven track record of leading high-profile initiatives, driving operational efficiency, and fostering a collaborative team environment. Your ability to inspire and mentor team members, while also working closely with software engineering teams, will be essential for success in this role. To excel in this position, you should have a Bachelor's or Master's degree in a relevant discipline, along with at least 10 years of experience in AI, UX brand, and digital marketing, including 3+ years of leadership experience at the Senior Manager level. Proficiency in tools such as Figma, Adobe Creative Suite, and Keynote is required, along with strong communication skills and a strategic mindset. Additionally, you should demonstrate critical competencies such as strategic thinking, result orientation, and effective collaboration. If you are a visionary leader with a passion for driving innovation in healthcare technology, and if you thrive in a fast-paced, dynamic environment, we invite you to join our team at Evernorth and help us shape the future of digital healthcare delivery. Location & Hours of Work: Hyderabad, Regular Shift - 10:30 AM to 7:30 PM Evernorth is an Equal Opportunity Employer committed to fostering diversity, equity, and inclusion across all aspects of our organization. We encourage staff participation in efforts to promote diversity and create an inclusive work environment for all.,

About the Role: We are looking for a highly motivated and experienced Brand Marketing & Communication Manager to spearhead and implement our brand strategy, aiming to enhance brand awareness, engagement, and drive sales. Your role will be pivotal in molding the perception of our brand and fostering strong connections with our target audience. Your responsibilities will include developing and executing integrated marketing campaigns through various channels, managing the brand's online and offline presence, and ensuring consistent brand messaging. Responsibilities: Brand Strategy & Management: You will be tasked with devising and executing the overall brand strategy to align with business goals and target audience. This involves defining and upholding brand guidelines, tone of voice, and visual identity. Marketing Campaign Development & Execution: Your role will involve planning, implementing, and evaluating integrated marketing campaigns across multiple channels such as digital (social media, search engine marketing, email marketing, influencer marketing), offline (events, PR, print), and potential partnerships. Content Marketing: You will oversee the creation of compelling and informative content across various platforms like blog posts, social media updates, website copy, and marketing collateral. It will be crucial to develop a content calendar and ensure consistent content delivery. Social Media Management: Your responsibilities include formulating and executing social media strategies to boost brand visibility, engagement, and followers. You will manage social media platforms, create engaging content, and track social media trends. Public Relations & Media Outreach: Building and nurturing relationships with media outlets and influencers will be essential. You will craft and execute PR strategies to secure media coverage and elevate brand reputation. Performance Measurement & Analysis: Your role will involve monitoring and analyzing the performance of marketing campaigns and initiatives. Regular reports on key metrics like website traffic, conversion rates, engagement, and ROI will be provided. Data-driven insights will be utilized to optimize campaigns and enhance performance. Budget Management: Efficiently managing the marketing budget to ensure the effective allocation of resources and maximize return on investment is a critical aspect of this role. Team Management: Leading and guiding junior members in the marketing department will be part of your responsibilities. Market Research & Competitive Analysis: Conducting market research and competitive analysis to identify trends, opportunities, and threats will be necessary. This information will be utilized to shape brand strategy and marketing campaigns. Collaboration: Close collaboration with other departments, including sales, product development, and customer service, is vital to maintain consistent brand messaging and ensure a seamless customer experience. Qualifications: Bachelor's degree in Marketing, Communications, or a related field. An MBA is considered a plus. 5-10 years of experience in brand marketing and communication within B2C companies, preferably in digital-first brands in D2C or e-commerce sector or from a creative agency background. Proven track record of successfully developing and executing marketing campaigns. Thorough understanding of digital marketing channels and best practices. Excellent communication, writing, and presentation skills. Data-driven and analytical mindset with proficiency in using marketing analytics tools. Creative and innovative thinker passionate about brand building. Capability to work autonomously and collaboratively within a team. Experience in effectively managing budgets and resources. Familiarity with the home & kitchen industry, FMCG, FMCD, Consumer electronics, Retail is an advantage. To Apply: Kindly submit your resume to hr@theindusvalley.in,

As a Senior Brand Strategist at our company based in Mumbai within the Financial Services / Fintech industry, you will have the opportunity to develop and implement a long-term vision for our brand. Your role will involve aligning the brand with our strategic goals and market opportunities. You will oversee multi-channel brand governance to ensure consistency and cohesion across all communications, PR efforts, and customer-facing materials. Your responsibilities will include driving industry recognition through producing white papers, participating in conferences, and forming strategic partnerships with financial influencers and institutions. Conducting in-depth market research to gather customer insights will be crucial for refining the brand's messaging and guiding product development decisions. It will also be important for you to establish and track key performance indicators for brand awareness and recall, continuously refining strategies based on data-driven insights. The ideal candidate for this role should have a minimum of 7 years of experience in brand strategy, branding campaigns, and communications within fast-paced, high-growth environments. You should have a proven track record of increasing brand recognition and recall through innovative and strategic initiatives. Demonstrated experience in collaborating across multiple teams, including marketing, sales, and product, to deliver cohesive brand experiences is essential. Strong communication and influencing skills are necessary for leading cross-departmental projects effectively. Additionally, possessing excellent analytical skills to interpret complex data and translate it into actionable branding strategies will be advantageous. A Bachelor's degree in Marketing, Communications, or a related field is required, while an MBA or equivalent advanced degree is highly desirable. Joining our team will provide you with the opportunity to work in a fast-paced, innovative setting where your contributions directly impact the company's success. You will have access to professional development opportunities and a clear path for career advancement. Being part of a team that values creativity, collaboration, and excellence, you will enjoy an attractive salary and benefits package.,

You will be responsible for creating and implementing brand strategies, including ATL and BTL Communication Strategies, Brand Promotion strategies, and Brand Positioning Strategies. In this role, you will need to develop marketing policies for the brand and work on creating awareness about the product range and category that the brand represents. Your duties will include identifying and finalizing brand partners for communication, managing PR agencies for effective communication, and overseeing all marketing activities for the brand. You will need to come up with innovative methods to enhance brand recognition, manage social media content, and online PR efforts for the brand and company. Additionally, you will be tasked with creating POS materials and displays, managing all brand materials such as catalogues, fliers, promotional materials, and co-promotions. It will be your responsibility to ensure proper product display, branding material availability, and marketing collateral at dealer showrooms across India. The ideal candidate for this role should be a self-starter, smart, confident, and capable of working independently under tight deadlines and pressure. A result-oriented approach and the ability to work effectively without supervision are essential. Qualifications required for this position include an MBA or Graduate degree with 3 to 5 years of relevant experience.,

As a part of the global healthcare leader, Abbott, you will play a crucial role in helping individuals lead fuller lives across all stages of life. With a diverse portfolio of life-changing technologies spanning diagnostics, medical devices, nutritionals, and branded generic medicines, our 109,000 colleagues are dedicated to serving individuals in over 160 countries. Your core responsibilities in this role will include successfully launching assigned brands within a specialty segment in alignment with the brand strategy. You will be tasked with planning and consistently achieving targets related to patients on therapy, unit sales, and value. It will be essential to ensure customer coverage and key opinion leader (KOL) development in your assigned territory as per the established plan. Additionally, you will execute and initiate compliant medico-marketing activities, manage the distribution channel, and monitor services to all stakeholders. Proactively planning and executing immediate and medium-term business plans within your region will be a key aspect of your role. It is crucial to record and report all market intelligence to the Head Office to contribute effectively to the overall strategy. The ideal candidate for this position should possess a minimum of 3 years of experience in the specialty segment, with a preference for experience in selling premium brands. Candidates with a background in B. Pharm, M. Pharm, or M.Sc. are preferred, although other graduates with management qualifications are also encouraged to apply. Preferred qualifications include a proven track record of achieving sales objectives in the pharmaceutical industry and a demonstrated ability to establish strong relationships with KOLs and thought leaders. If you are looking to make a meaningful impact in the healthcare sector and drive the success of our life-changing technologies, we invite you to join our team at Abbott.,

The Deputy General Manager, Doctor Marketing position at QR678 in Mumbai is a full-time on-site role that requires someone with a background in Marketing in the Dermatology, Aesthetics, and Medical Cosmetology industries. It is essential that applicants have experience in marketing products to doctors (B2B), especially those who use aesthetics products for their patients in their clinics. Candidates with prior marketing roles at Allergan Aesthetics, Merz, or Galderma will have an added advantage. As the DGM, you will be responsible for managing marketing activities, understanding the mindset of doctors in the aesthetics and medical cosmetology domain, implementing marketing strategies, and overseeing campaign management targeted towards doctors to drive business growth. This role reports to the VP, Marketing, at QR678. QR678 is a renowned name in advanced hair restoration treatments, known for its innovative solutions for hair loss and related conditions. The company's FDA-approved treatment, QR678 neo, has revolutionized hair regrowth therapies with its safe and effective formula. With a commitment to research, patient safety, and efficacy, QR678 has treated 150,000 patients across 10 countries. The company is preparing to launch multiple patented therapies in skin and hair treatments this year. Key Responsibilities: - Develop and implement tactics aligned with the strategic brand plan, focusing on HCP marketing and nonpersonal promotional activities for QR678 products. - Establish a comprehensive brand strategy to enhance market position and brand equity. - Build relationships with key stakeholders such as dermatologists, cosmetologists, and aesthetic practitioners. - Support product launches by contributing to strategy and tactics development. - Conduct market research to gain insights and track emerging trends. - Monitor the competitive landscape and analyze sales and marketing data to inform strategies. - Collaborate with sales teams to ensure effective sales support for new product introductions. - Partner with internal and external stakeholders for digital strategy execution. Qualifications and Experience: - Graduation with a minimum of 10 years of experience, including 3 years in people management. - Marketing experience in the clinical aesthetics or cosmetic industry preferred. - Leadership experience with a history of managing high-performing teams. - Excellent communication, presentation, and interpersonal skills. - Proficiency in digital marketing tools, CRM systems, and data analytics. If you meet the above qualifications and are interested in the role of Deputy General Manager, Doctor Marketing at QR678, please submit your resume and cover letter to [info@qr678.hair] with the subject line "Application for DGM-Marketing.",

Development of marketing and promotional plans for products to support the end consumer s need Monitor business performance and support the portfolio with the help of regular tracking Market intelligence through primary research and customer connect Writing and executing strategic business and marketing plans in collaboration with important prescribers, opinion leaders, round tables, and other advisory groups Joint financial responsibility for budgets (advertising and promotion, conferences and symposia, sales brochures and other product documentation, website content, literature), as well as analysis of budget income and costs; initiating and coordinating marketing activities and projects Presentation to staff and training field staff for the same Visiting national and international congresses, hospitals, and key opinion leaders (KOLs); Translating the corporate brand strategy in close collaboration with headquarters, together with logos and visuals, working with corporate product budgets (approval for expenditure on projects, local communication strategies), and providing input into corporate product strategy; Discussion partner for first, second, and third-line professionals such as general practitioners, medical specialists, pharmacists, and other medical professionals, and for other DMU members (decision-making units) such as local and national formulary committees and insurance companies; Organizing advisory councils, acting as a discussion leader or chairman, or giving product presentations. Collaboration with internal & external media to ensure the proper execution of strategies WHO YOU ARE: Experience: 3 to 4 years of experience in Pharma Marketing Qualification: B. Pharma + MBA - Marketing OR Pharma. Management Therapy Exposure: Cardio-Diabetes Skills: Able to foster collaborative relationships Proven track record of launching and managing successful products Strong analytical and problem solving skills Proficiency in product management tools Good in communication and presentation Science driven marketing strategies

Job Description Consultant/Deputy Manager (Branding & Public Relations) Job Summary Drive brand adoption and growth by tailoring the brand strategy for priority target markets. Ensure consistent brand messaging across all marketing initiatives and communications to uphold brand integrity. Duties & Responsibilities Brand Standardisation - Execute brand standardisation initiative for Narayana Hrudayalaya Colleges under Narayana Hrudayalaya Foundations. Creative Development - Create compelling content (written, visual) that resonates with the target audience and amplifies the brand message. Manage and oversee brand assets, ensuring consistent brand identity across all marketing materials. Develop group-level campaigns aimed at increasing Brand Awareness (TOM & Unaided) and Consideration Coordinate and manage marketing initiatives to ensure consistent brand messaging to enhance overall brand awareness and consideration. Stakeholder Management - Collaborate with internal/cross functional teams to ensure consistent brand messaging across all channels. Monitoring: Track and analyse key performance indicators to measure the success of corporate and unit marketing initiatives. Operation: Support with the planning and execution of marketing campaigns and events. Liaison with internal finance and purchase team to ensure timely approvals and payments. Desired Candidate Profile : - Experience in campaign designing, planning & execution - Worked closely with advertising/design and media buying agencies - Ability to measure the success of campaigns - Should be enterprising, passionate, and an Influencer - Strong relationship-building skills, and a drive for Quality Assurance - Strong interpersonal effectiveness and teamwork skills - Excellent Presentation and Communication skills - Networking skills for development and long-term business relationships Role : Deputy Manager (Branding & Public Relations) Industry Type : Education / Training Functional Area : Branding, Marketing Employment Type : Contractual Education Qualifications: Any Graduate/Post Graduate in Marketing & Communication Experience : 2-6 Years

JOB DESCRIPTION - • Lead the development and execution of a comprehensive marketing strategy, focusing on brand enhancement, packaging innovation, and performance marketing. • Design and oversee the implementation of a loyalty program to foster long-term customer relationships. • Monitor and optimize performance marketing campaigns, ensuring a consistent return on investment. • Collaborate closely with design and product teams to ensure brand alignment and innovative packaging concepts. • Manage and mentor the marketing team, fostering an environment of continuous growth and learning. • Ensure seamless interdepartmental coordination for holistic marketing initiatives and campaign delivery. • Possess a deep understanding of market trends and consumer behavior to drive branding efforts. • Act as the primary marketing contact, liaising with other department heads and stakeholders. • Work closely with IT, Operations, and the web teams to deliver growth and creative product enhancements and solutions. • Conduct and present internal reporting, analysis and insights around activations, redemptions and category performance. • Conduct competitive and category research and educate internal stakeholders in relevant trends that affect gift card sales and redemption. • Manage and champion the implementation of Little Italys Loyalty program and product enhancements • Evaluate the gift card program regularly by interpreting data, identifying trends, and making recommendations for continual improvements. • Manage vendor relationships. • Build and Analyze brand strategy and consumer insights. • Manage a team of marketing people working on brand initiatives. • Lead and motivate the target audience to “take action”. • Measure and report performance of all marketing campaigns, and assess ROI and KPIs. • Monitor market trends, research consumer markets and competitors’ activities. • Devise innovative growth strategies. • Manage Vendor Relationships. • Drive Online and App Sales • Manages district operations by directing and coordinating activities consistent with goals, objectives and policies • Identify, develop, and execute partnership campaigns with existing and new vendor partners. • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns. • Design, build and maintain our social media presence. • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) • Identify trends and insights, and optimize spend and performance based on the insights • Brainstorm new and creative growth strategies. • Plan, execute, and measure experiments and conversion tests. • Collaborate with internal teams to create landing pages and optimize user experience. • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch point. • Instrument conversion points and optimize user funnels. • Collaborate with agencies and other vendor partners. • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate. Handling publications and updating of content for all the marketing collateral including website, newsletter, brochure, corporate presentations etc. • Hands-on experience on tie-up with various Digital Media, e-commerce platforms for FMCG - Food Products (E-commerce platforms like Amazon, Big Basket, Natures Basket etc.). • Candidate must have strong analytical, organizational and multi-tasking skills. • Lead SEO/SEM and digital campaign efforts. REQUIREMENTS: • Bachelor's Degree in Marketing, Advertising/PR, Communications or related business discipline. • 6+ years’ experience in marketing, database marketing or campaign management. • A proven track record of developing and executing high-impact, data-driven marketing campaigns and experience managing multiple projects at various stages. • Ability to handle a highly dynamic and fast-paced office setting, demonstrating the ability to pivot and adjust to changing needs and demands. • Knowledge and experience with cross channel marketing programs including email, SMS, display, direct mail, social, search etc. • Solid understanding of marketing fundamentals, including list selection criteria, file scoring and segmentation and the ability to contribute to strategies that align with product road map. • Experience with partnering with a creative agency for content and creative develop and strategy. • Able to relate results, insights and recommendations in a meaningful way to business partners. • Ability to mobilize, lead and influence a diverse team of internal and external stakeholders. • Proven working experience in digital marketing. • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns. • Highly creative with experience in identifying target audiences and devising digital. • Campaigns that engage, inform and motivate. • Experience in optimizing landing pages and user funnels. • Experience with A/B and multivariate experiments. • Solid knowledge of website analytics tools. • Experience in setting up and optimizing Google AdWords campaigns.Role & responsibilities

Responsibilities: * Develop marketing strategies & campaigns * Manage vendor relationships * Analyze market trends & results * Lead generation through digital channels * Enhance brand reputation via social media

JOB DESCRIPTION Job Title: Product Executive Department: PMT (Product Management & Training) Workdays: Monday-Friday Meal Facility: Lunch provided by Company Official Website: www.spey.in (Please check website for product and other details) Essential Duties and Responsibilities: Conducting market research and analysis to identify customer needs, trends, and opportunities. Developing product strategies and roadmaps that align with the company's overall business objectives. Defining and communicating product requirements, including features, functionality, and user experience. Collaborating with cross-functional teams, including manufacturing, design, sales, and marketing, to ensure successful product development, launch, and ongoing improvement. Creating and managing product budgets, timelines, and resource allocation. Analyzing market data, user feedback, and other metrics to evaluate product performance and identify areas for improvement. Staying up-to-date with industry trends and best practices to inform product strategy and innovation. Ensuring compliance with regulatory requirements and industry standards. Leading product launch activities, including messaging, positioning, and go-to-market planning. Providing product training and support to sales, customer support, and other internal teams. Preparing reports detailing pharmaceutical trends and forecasts, using data mining techniques to identify new market opportunities Reviewing scientific literature regarding new drugs to determine their safety and efficacy Conducting market research to determine customer needs and preferences in order to develop new products or services Developing relationships with physicians and other healthcare professionals in order to gain information about their prescribing habits Recommending pricing strategies for new drugs based on anticipated demand from physicians and pharmacists Assisting in the development of drug prototypes and ensuring compliance with FDA regulations Interpreting data about drug effectiveness and safety in order to determine appropriate usage guidelines for physicians Maintain system databases to reflect changes in the drug formulary or product specifications. Assure appropriate safeguards and system integrity. Maintain detailed documentation pertaining to routine operational analytics, source of truth and education of the data design with peers to promote cross-coverage and visual aids. Assist with implementation of new analytic software and data validation. Lead the product development lifecycle, from ideation to launch. Collaborate with cross-functional teams including R&D, marketing, and sales to develop and execute product strategies. Conduct market research to identify trends, opportunities, and customer needs. Define product roadmaps and prioritize features based on market requirements. Drive product launches, including marketing campaigns and sales enablement. Analyze product performance and make data-driven decisions for continuous improvement Conducting market research, understanding trends and customer preferences, developing marketing strategies and budgets, supervising the creation of marketing materials and content, and performing any other relevant tasks necessary to increase the company's sales Developing and overseeing the marketing strategy for company which revolves around the growth of company and building brands Launching new products to health care service providers Developing strategic and tactical plans to achieve marketing objectives, including brand planning and strategy development Evaluating the effectiveness of promotion and advertising programs and suggesting improvements Responsible for providing the sales team with the necessary technical expertise to enable them to sell the product Responsible for reviewing the product data to ensure that the field force is kept up to date on new developments regarding the companies or competitors product Design market research projects to assess customer attitudes to the current product range and new product introductions Liaise with the advertising agency regarding the product campaign, LBL's, Reminder Cards and for other Promotional inputs Conducting annual & budget meeting, sales review meetings & other Performing related tasks assigned by Director 2. Education and Training Required: Minimum academic, commercial, and technical qualifications needed for performing duties of job. B. Pharma or MBA(Pharmaceutical Management) from reputed university. 3. Years of Experience: 1-3 years of experience in reputed pharmaceutical company 4. Other requirements: Proficiency in English and Hindi. Team player. Exemplary planning and time management skills. Strategic thinking Analytical skills. High level of responsibility. Open to travel. Ability to work under defined deadlines. Great working knowledge of MS Office (Word, Excel, Power point)- Certifications preferred;

As a Senior Content Writer with 2 to 3 years of experience based in Mumbai, you are deeply passionate about brands and social media content. Your innovative nature keeps you ahead of digital marketing trends, allowing you to spot opportunities for creating exceptional work across various brands. Your ability to craft quirky captions effortlessly and delve into brand strategies enables you to develop innovative and creative short-form content solutions. Your expertise lies in understanding the social media content consumption patterns, making you the go-to person for impeccable grammar in both English and Hindi. Having a strong grasp of client briefs and concepts, especially in a digital agency setting, showcases your understanding of the advertising industry's pulse. In this role, you will be entrusted with writing copies for diverse brands, ranging from OTT shows to financial institutions. Your responsibilities will include devising and implementing content strategies to enhance brand visibility and drive promotional activities. Collaborating with creative teams, you will generate engaging content tailored to resonate with the target audience. Additionally, you will play a crucial role in pitching to potential clients, managing and optimizing content across various digital platforms, and ensuring adherence to established processes. Your involvement in researching social media trends and developing strategies to leverage them for brand enhancement will be vital to your success in this position. Maintaining brand tonality while creating content and infusing humor into your work will be key aspects of your role as a Senior Content Writer. Your ability to not only consume but also create engaging content, including humor, will set you apart in this dynamic and challenging environment.,

As the Senior Manager of Production (Sports), you will oversee the day-to-day management of production activities in Pune and Mumbai to ensure the smooth functioning of the organization. Your role will involve coordinating logistics, optimizing processes, and supporting the delivery of high-quality sports events, team management, and administrative functions. Strong leadership, organizational skills, and a deep understanding of sports and event production will be essential to drive efficiency and excellence in all operational areas. Your key responsibilities will include developing and implementing strategic operational plans, leading the planning and execution of sports events, managing logistics and transportation, budget and resource management, staff supervision, event conceptualization, sub-brand strategy, brand positioning, and cross-promotion. Collaborating with the creative team, developing event concepts, themes, and content, and ensuring alignment with the parent company's vision will also be crucial aspects of your role. To qualify for this position, you must hold a Bachelor's/Masters degree in sports management, business administration, or a related field, with a preference for a Master's degree. You should have a minimum of 5-8 years of experience in sports operations and event management, demonstrating a successful track record in planning and executing sports events. Candidates with strong event production experience will be given preference. Strong leadership skills, the ability to motivate and inspire teams, excellent organizational and project management skills, knowledge of sports industry trends, effective communication and interpersonal skills, proficiency in MS Office suite, event management software, and problem-solving mindset are essential qualifications for this role. The ability to prioritize tasks, manage deadlines, adapt to changing priorities in a fast-paced environment, and collaborate with diverse stakeholders will be key to achieving operational excellence and delivering results.,

As a Brand Ambassador for The Macallan in Delhi, India, your role is to engage and cultivate strategic partnerships with top influencer groups, consumers, and media, by immersing them in The Macallan world. You will be tasked with inspiring, educating, and recruiting these audiences through impactful experiences. Additionally, you will support major brand initiatives and contribute to achieving targeted portfolio performance and trade education in priority accounts. Your primary responsibility as the face of The Macallan brand in Delhi is to educate and engage consumers, influencer groups, media, and internal/external stakeholders, including local strategic partners. Through your efforts, you will help increase The Macallan's salience by leveraging established tracking tools. Some key aspects of your role include: - Conducting whisky tastings and hosting unique brand experiences to establish expertise in The Macallan brand and whisky category - Planning and executing experiential events to enhance brand visibility - Representing The Macallan at media, consumer, and trade events to drive brand awareness - Engaging with influencers in Delhi and beyond to expand brand reach - Providing tailored education and fostering brand advocacy within priority trade accounts - Collaborating with the local Marketing team to implement marketing activations aligned with brand DNA and objectives To excel in this role, you should possess the following talents and skills: - Experience working with luxury brands and their clientele - Strong social connections within influencer communities and proficiency in social media platforms such as Facebook and Instagram - Expertise in category, brand, and portfolio strategy - Ability to interact and influence high net worth individuals effectively - Excellent public speaking and presentation skills - Proficiency in influencing and negotiating to drive brand success If you are passionate about luxury brands, possess exceptional communication skills, and thrive in a dynamic and engaging environment, we invite you to apply for the Brand Ambassador position with The Macallan in Delhi. Application Closing Date: 2nd September 2024,

As the Sr. Global Marketing Manager at Cancard Inc, you will play a crucial role in developing, launching, and successfully commercializing a range of innovative digital healthcare products for global markets. Cancard Inc, in operation since 1989, along with its sister company Advaa Health, is dedicated to revolutionizing primary healthcare through technological advancements. The primary mission is to equip primary care physicians with cutting-edge digital solutions that streamline their practices, reduce administrative burdens, and operational costs, allowing them to focus more on patient care. The healthcare product portfolio utilizes state-of-the-art technologies such as data analytics, artificial intelligence, and cloud computing to provide intuitive, cost-effective solutions. By integrating these systems, primary care practices can enhance patient engagement, optimize appointment scheduling, automate billing processes, and access real-time patient health records. These advancements not only enhance the quality of care but also lead to a significant reduction in overhead costs. In this role, you will be responsible for leading the development and execution of commercial strategy, collaborating with cross-functional teams to drive marketing strategies, conducting market research to understand customer needs, developing marketing mix strategies, implementing sales programs, growing the e-commerce business, and managing brand strategies. Additionally, you will recruit, hire, and mentor team members to maintain a high level of performance and a collaborative work environment. To qualify for this position, a Bachelor's degree is required, with an MBA being preferred. You should have a minimum of 5 years of healthcare technology sales and/or marketing experience, along with at least 3 years of digital marketing experience. Expertise in content marketing, SEO, social media marketing, email marketing, Google analytics, and Google Ads is essential. Strong communication skills in English, along with an understanding of US and Canadian consumer sensibilities, are also required. Cancard Inc offers a competitive salary and benefits package, flexible working hours, a dynamic work environment with opportunities for professional growth, and the chance to work on impactful healthcare projects. If you are interested in this role, please submit your resume, cover letter, and relevant work samples or project portfolios to HR@cancard.com. In your cover letter, detail why you are interested in the position and how your background and experience align with the requirements of the role.,

*APPLICABLE ONLY FOR IMMEDIATE JOINERS* Job Title: Employer Branding Experience: 5-7 Years Location: Gurgaon Master in Mass Communication, Journalism or Public Relations would be Preferred INTERVIEW PROCESS: Face-to-Face Job Overview Were looking for a passionate and strategic Employer Branding & Internal Communications Lead to elevate how we connect with our employees and present our culture to the world. In this role, you'll shape compelling narratives that inspire our people and position DTDL as an employer of choice in the tech industry. Youll blend creativity with strategy to bring our culture, values, and vision to life— both inside and outside the organization. What You’ll Do Internal Communications & Engagement Lead the internal communication strategy to support business goals—driving clarity, alignment, and engagement across all teams. Craft authentic leadership messaging, key company announcements, and communications for events like town halls and leadership connections. Develop impactful content—from newsletters and mailers to intranet stories and employee campaigns—that reflects DTDL’s tone and culture. Partner with teams across the organization to bring employee stories to life that reflect our core mindsets: o Be a founder o Customer obsession o Question and iterate to infinity o Never settle and never give up Event & Culture Communications • Build comms plans for internal events—from pre-event buzz to post event recaps—to drive participation and culture visibility. Conceptualize and run creative employee engagement campaigns that build a sense of community, culture, and belonging. Employer Branding & EVP Activation • Bring DTDL’s Employer Value Proposition (EVP) to life through high-impact storytelling, brand campaigns, and thought leadership. • Collaborate with Talent Acquisition, HR, and Engineering teams to position DTDL as a great place to work. Create compelling content for social media, career sites, employer review platforms (LinkedIn, Glassdoor, AmbitionBox), and more. • Leverage formats like reels, blogs, videos, podcasts, and employee spotlights to showcase life at DTDL. Campus & Digital Talent Branding • Partner with the recruitment team to shape branding campaigns for college hiring, internship programs, and tech talent outreach. Develop contests, challenges, and campaigns that resonate with young talent and tech communities. Measurement & Insights • Track and analyze communication and employer brand performance using tools like LinkedIn Analytics, employee pulse surveys, and intranet metrics. • Share actionable insights and ideas to continuously raise the bar on engagement and brand recall. What You’ll Bring • Excellent written and spoken communication skills with a strong sense of storytelling and tone. • A degree in Mass Communication, Marketing, or a related field (preferred). • A keen understanding of employer branding, employee engagement, and modern communication trends. • Experience in driving integrated communication and branding campaigns. • Strong project management and stakeholder collaboration skill

We are looking for a Social Media Expert to plan and manage social media campaigns and help us build brands. You should be a creative individual who can produce witty and engaging content for our social media pages. Besides, you should be well-versed in social media campaign creation and management to ensure the success of our campaigns. To excel in this role, you should be updated with the latest trends and design a strategy to take advantage of the same. If you consider yourself a social media ninja and have a demonstrable portfolio of your work, we would like to meet you. Job Requirements Manage client's social media accounts. Hands-on experience in handling social media ads, meta ads, Facebook Ads manager and paid campaigns. Research and plan content strategy for social media campaigns by considering the latest trends. Develop and publish engaging posts that engage audiences, promote brands, and convey their messages. Collaborate with the design team to get the images and videos designed on time. Schedule social media posts using online schedulers. Build a community by engaging the audience with meaningful conversations and responding to their comments. Monitor brand and promote user-generated content to connect with the audience personally. Create relevant and versatile content to engage target audiences, promote our brand and drive engagement. Report and analyse the performance of social media campaigns and provide insights on performance metrics. Essential Skills and Qualifications 4 years of experience as a Social Media Executive or a similar role. Exceptional knowledge of leading social media platforms, such as Instagram, Facebook, Twitter, and LinkedIn. Portfolio of social media campaigns handled in the past. Having outstanding copywriting skills would be an added benefit. Good understanding of social media ads. Sound knowledge of influencer marketing. Familiarity with social media post schedulers like Hootsuite, Buffer, Publer, or similar tools. Bachelor's/Master's degree in marketing, media, or related field. Good written and verbal communication skills. Familiarity with customer service and customer relations. Good time management skills. Bachelor's degree in communications, public relations, marketing or a related field. Knowledge of digital marketing tools (like Google Analytics and Adobe Creative Suite). Knowledge of SEO, SEM and other digital marketing techniques. Knowledge of social media management tools (like Buffer and Hootsuite). Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint). Role & responsibilities Preferred candidate profile

Lead end-to-end brand strategy & campaigns. 10+ yrs experience in brand/agency roles. Define positioning, manage multi-channel execution, agencies, budgets. Use market insights & KPIs. Apply with resume + campaign summary.

Velox Solutions is an innovative cybersecurity software company dedicated to providing cutting-edge solutions that protect businesses from ever-evolving cyber threats. We specialize in delivering enterprise-grade cybersecurity products designed to safeguard Devices, networks, and digital assets. Join us in driving the future of cybersecurity and positioning our brand as a trusted leader in this critical space. Job Summary : We are looking for an experienced, creative, and results-oriented Marketing and Brand Executive to join our team. The role will focus on managing and executing marketing strategies to build our cybersecurity brand, raise awareness of our software products, and engage customers. You will work closely with cross-functional teams to deliver impactful campaigns and enhance our position in the competitive cybersecurity market. Key Responsibilities : Brand Development & Management : Assist in the development and execution of the cybersecurity product brand strategy, ensuring that it reflects our market leadership and core values. Ensure consistent application of brand messaging across all marketing materials, digital platforms, and customer communications. Monitor and uphold the integrity of the brand across internal and external communications. Campaign Strategy & Execution : Collaborate with the product and strategy team to design and execute multi-channel marketing campaigns targeting key decision-makers in industries that rely on cybersecurity (e.g., finance, healthcare, government). Develop campaigns that focus on lead generation, product awareness, and customer retention, while positioning the company as a thought leader in the cybersecurity space. Plan and execute marketing programs around product launches, industry events, and new feature releases. Content Creation & Distribution : Create high-quality, engaging content such as blog posts, whitepapers, case studies, customer testimonials, and social media posts that resonate with target audiences. Craft messaging that simplifies complex cybersecurity topics, making them accessible to both technical and non-technical audiences. Contribute to the creation of video content, infographics, and educational materials to drive engagement. Social Media & Digital Marketing : Oversee the management of the companys social media presence across platforms (LinkedIn, Twitter, etc.) to build a robust online community. Design and implement digital marketing strategies such as paid search (PPC), email marketing, and SEO to increase traffic, brand visibility, and conversions. Analyze performance metrics to measure success and optimize digital campaigns based on data insights. Market Research & Competitor Analysis : Conduct market research to identify key industry trends, customer pain points, and competitor strategies in the cybersecurity sector. Regularly analyze competitor marketing efforts and product positioning, providing insights and recommendations to stay ahead in the market. Stay up-to-date with the latest cybersecurity trends and regulatory changes to ensure marketing strategies reflect current market conditions. Event Coordination & Thought Leadership : Support the organization of and participation in industry conferences, webinars, and trade shows, positioning the company as an authority in cybersecurity. Help with the planning and execution of virtual and in-person events designed to showcase the companys expertise and connect with potential clients. Assist in creating thought leadership articles, blog posts, and speaking engagements for senior executives at industry events. Cross-functional Collaboration : Work closely with the sales, product, and customer success teams to align marketing initiatives with product offerings and customer feedback. Ensure alignment between marketing campaigns and sales targets, delivering content and collateral that supports sales efforts and customer acquisition. Qualifications : Bachelors degree in Marketing, Communications, Business, or related field. 2+ years of experience in marketing, brand management, or a related role, preferably in the cybersecurity, technology, or SaaS industries. Strong understanding of digital marketing strategies, social media platforms, content management, and analytics tools. Excellent written and verbal communication skills, with an ability to convey complex cybersecurity topics in a simplified and engaging manner. Hands-on experience with digital marketing tools (e.g., Google Analytics) and social media management platforms. Experience in developing and executing marketing strategies for B2B or enterprise products. Knowledge of the cybersecurity industry, security threats, and regulations is highly desirable. Desired Skills : Proficiency in graphic design tools (Adobe Creative Suite, Canva) or video editing software is a plus. Experience in public relations or working with influencers to boost brand awareness. Ability to work independently and as part of a cross-functional team, managing multiple projects simultaneously. Knowledge of account-based marketing (ABM) strategies and tactics.

Experience: 13 years in content writing, preferably in fashion, textiles, or e-commerce. Role Overview We're looking for a creative and analytical SEO Content Writer to join our marketing team. You will be responsible for creating compelling, search-optimized content that drives organic traffic, improves engagement, and positions Fabriclore as a thought leader in the textile and fashion sourcing industry. Key Responsibilities Write high-quality, SEO-optimized content including blogs, category pages, product descriptions, landing pages, and website copy. Perform keyword research and implement best SEO practices using tools like SEMrush, Ahrefs, or Google Keyword Planner. Update and refresh old content to improve rankings and relevance. Collaborate with the digital marketing team to align content with brand strategy and target audience. Research global trends in textiles, sustainable fabrics, and fashion to generate relevant content topics. Analyze website traffic and performance of content to suggest improvements and new content ideas. Coordinate with designers and video editors to create cohesive visual + written campaigns. Monitor competitor content and stay updated on Google algorithm updates and SEO best practices. Requirements: Bachelors degree in English, Journalism, Mass Communication, or a related field. Strong command over written English with attention to grammar, clarity, and brand tone. Familiarity with fabric types, printing techniques, and sustainable fashion is a plus. Ability to meet deadlines and work independently in a fast-paced environment.

Join Us as Assistant Brand Manager Are you a brand enthusiast with an eye for detail? Ready to make an impact by ensuring brand consistency, visual identity, and messaging across all touchpoints? We are looking for a dynamic Assistant Brand Manager: Audit to evaluate and refine our brands, ensuring they remain cohesive, recognizable, and powerful! Key Responsibilities: Conduct in-depth brand audits and assessments, identifying opportunities for refinement. Shape and maintain visual identity & design standards to ensure alignment across all platforms. Develop brand guidelines for consistent tone, voice, and messaging. Collaborate with internal and external teams to ensure brand integrity across all channels. Educate teams on brand standards and provide ongoing support for creative excellence. About You: Master's degree in Marketing, Branding, Design, Communications, or a related field. 2-5 years of experience in brand management or design, with expertise in visual design, typography, and brand messaging. Proficient in Adobe Illustrator and experienced in creating brand guidelines. Strong analytical skills to audit brand effectiveness and identify improvement areas. Creative thinker with a strategic mindset who thrives in cross-functional collaboration. Perks: Work with a collaborative team of brand experts. Opportunity to impact major brands and refine their messaging and design. Grow your career with us in a dynamic, fast-paced environment. Company Profile The Ayurveda Experience is one of the largest and the most recognized Ayurveda websites and house of brands in North America. Advanced in 4 continents and having spread its wings in about 150 countries , with over 1 Million customers from the US, UK, Canada, Australia, New Zealand, Germany, France, Italy, Spain, India and thousands of 5-star reviews. Brand Film Website : https://transformative.in/ India Store : https://tae.in/ US Store : https://theayurvedaexperience.com/

Role Description This is a full-time, on-site role for a Brand Manager located in Pune. The Brand Manager will be responsible for developing strategies to enhance and position the brand, conducting market research, overseeing marketing campaigns, managing product launches, and coordinating with internal and external stakeholders. The role involves continuously monitoring market trends, analyzing competitors, and adjusting strategies to maximize brand presence and performance. Brand Event Execution: Plan and execute on-ground marketing activities, events, and brand visibility initiatives at project sites. Vendor Management: Coordinate with external vendors for branding materials, event setups, and ensure timely delivery and quality. Stock & Asset Maintenance: Maintain inventory of marketing collaterals, branding materials, and display assets at the site level. Marketing Payments & Documentation: Maintain marketing payment sheets, track budgets, and coordinate with finance for timely processing. Support Content Creation: Assist in planning and executing social media reels, behind-the-scenes content, and customer testimonial shoots. Cross-functional Coordination: Work closely with project sales, design, and digital teams to ensure brand consistency and timely execution of plans. Qualifications Branding and Positioning skills 4-6 years of experience in in the real estate industry Marketing Campaign Management and Product Launch skills Excellent communication and interpersonal abilities Strategic and Analytical thinking Ability to work collaboratively with teams Experience in Market Research and Competitive Analysis Master's degree in Marketing, Business Administration, or related field.

1. Brand Strategy & Positioning • Develop and execute a compelling brand vision and positioning aligned with business growth objectives. • Define and uphold the brands core values, personality, and market identity. • Drive consistent messaging and visual identity across all consumer touch points. • Use consumer insights, competitive analysis, and industry trends to evolve the brand narrative. • Track brand health metrics and initiate brand-building initiatives accordingly. 2. Brand Activation, Campaigns & Product Launches • Plan and lead integrated marketing campaigns and product launches across retail, digital, and trade channels. • Partner with Product, Sales, and Creative teams to ensure brand consistency. • Build annual brand calendars and creative briefs that align with GTM and seasonal priorities. 3. Market & Consumer Insights • Monitor market trends, customer behaviors, and emerging opportunities to drive innovation. • Conduct periodic research and reporting on brand KPIs, competition, and customer preferences. 4. Cross-functional Collaboration • Collaborate with Sales, Product, Digital, Finance, and external agencies to deliver cohesive brand experiences. • Present strategic plans, campaign reviews, and performance updates to top management. 5. Business & P&L Ownership • Own the P&L for the brand/category and drive performance across revenue and profitability metrics. • Lead marketing budgeting, pricing strategies, sales forecasting, and ROI optimization. 6. Team Creation & Mentoring • Build and lead a high-performing marketing and brand development team. • Provide strategic direction and mentorship to develop a future-ready team aligned with brand goals.

As a Associate Creative Director - Copy at Havas Media, you will be working closely with the Creative team. Prime objective is to action strategies, by giving it the brands voice, that reaches out to hold on to the attention of the target audience. KEY RESPONSIBILITIES: Attending briefing meetings to understand creative aspects of the brief firsthand Understanding the brand tone Understanding brand requirements in terms of look and feel of creatives Thorough referencing (industry, brand, competitor research) Discussions with the Strategy team to have a clear understanding of strategies developed for brands Conceptualizing strategies and briefs and creating content in tune with brand tone Approving creative content in terms of pitch copies, scripts, campaign copies, case study content etc. Strengthening a basic understanding of Media and SEO so as to successfully write media copies Working with relevant teams to piece together final creative Coordinating with BD and Strategy teams for finalization of decks Attending pitch meetings along with BD and Strategy team to elaborate on creative aspects of the deck Ideation with Strategy, BD, CS teams to develop a pipeline of creatives for brand campaigns Evaluate industry trends and competitor offerings to identify best practices and improve current offerings Overall quality check of content written by team PROFILE REQUIREMENTS: 5+ years relevant work experience A Degree in Marketing, Advertising or relevant field Able to use new, improved and apt methods of research Strong command over English language Excellent vocabulary Have in-depth understanding of all digital media marketing platforms PREFERRED SKILLS: Proficient in using all MS Office softwares (optional) Creative thinking Ability to add an innovative touch to work at hand Quick conceptualization of ideas Up to date on creative trends

ACDs produces and supervises high-level, quality, core concept material and other visuals and designs to achieve creative excellence on behalf of our clients. ACDs are key client facing creative staff, and are both hands-on creators and strategically insightful contributors. The ACD is tactically involved in the concept, design, and execution of integrated, cross-channel initiatives and demonstrates comprehensive knowledge of the client s brand and overall industry. Supports business growth and pushes the envelope on developing ground-breaking creative content.- Creates high-quality deliverable and generates new and innovative ideas, alongside partners and under the supervision of Creative Director/ECD- Create and develop broad range of concepts onl strategy- Collaborates to refine creative briefs and interacts with project teams to understand business objectives and audience demographics, translating concepts into effective visualizations.- Review work from junior teams, using judgment to advance the best thinking that is in line with brief and project scope. - Presents and sells ideas to clients; listens and interprets client feedback. - Fluency in both digital and traditional channels, including all social media platforms, content creation, video, and understands best production practices. - Understanding the client s needs with the ability to develop, present and sell creative concepts to clients. - Identify new business opportunities within existing accounts to expand current assignments and acquire new projects. - Uses presentation skills and command of visual ideas to help win pitches. - Supervise and delegate work successfully within collaborative teams. - Ability to provide effective creative feedback on work and help make the junior talent produce better work- Transfer industry best practices and innovative ideas to your team - Foster passion, hunger and curiosity to produce better work in your teams. - Assist CD s in hiring and managing group of direct reports.