Brand Director

VOLUME (Creative Agency)Brand Director

Job Role and Responsibilities

Brand Strategy Development

• Develop and implement comprehensive brand strategies aligned with client objectives, market trends, and growth opportunities.
• Ensure strategies are innovative, forward-thinking, and adaptable to industry shifts.
• Provide strategic solutions that position clients as market leaders.

Client Relationship Management

• Build, maintain, and enhance client relationships to ensure satisfaction, loyalty, and project success.
• Act as the primary point of contact, offering strategic counsel and strong communication.
• Be familiar with handling client billing, financial accountability, and coordination with accounts teams.

Creative Leadership and Direction

• Lead and inspire creative teams to deliver innovative branding solutions aligned with business goals.
• Oversee the creative process from concept to execution, ensuring consistency and high impact.

Team Leadership and Development

• Mentor and coach cross-functional teams, fostering growth, skill development, and leadership.
• Drive a collaborative environment that encourages innovation and continuous improvement.
• Demonstrate a strong personality to influence and lead diverse teams effectively.

Market Research and Insights

• Conduct in-depth market research and competitor analysis to refine brand strategies.
• Use data-driven insights to ensure campaigns remain competitive and relevant.

Campaign Performance and ROI Tracking

• Measure and evaluate branding campaign performance against KPIs.
• Use insights to optimize ongoing and future campaigns.

Innovation and Trendsetting

• Foster a culture of innovation, encouraging teams to explore bold, forward-looking ideas.
• Implement creative solutions that position clients as trendsetters.

Budget & Financial Management

• Manage campaign budgets effectively, ensuring financial efficiency and accountability.
• Track and report expenses while aligning with project goals.

Cross-Functional Collaboration

• Work closely with accounting, sales, marketing, and digital teams to deliver integrated branding solutions.
• Ensure smooth coordination across departments for maximum campaign impact.

Qualifications

• 5–8 years of experience in advertising, branding, or client servicing with a proven track record of delivering successful brand campaigns.
• Agency experience is essential.
• Excellent client management abilities with experience in handling billing and accounts.
• Expertise in market research, data analysis, and translating insights into actionable strategies.
• Strong technical vocabulary, strong leadership skills, strong communication skills, and confident personality to lead teams and client conversations.
• Proficiency in budgeting and financial management.
• MBA or advanced degree in branding/advertising is a plus.
• Creative mindset with a deep understanding of industry trends and innovations.

About VOLUME

We believe brands have the power to shape culture. As a branding-first creative agency, we bring strategy, design, and storytelling together to craft timeless identities. Our work challenges conventions, inspires audiences, and elevates businesses beyond trends.

Why VOLUME might be the right place for you

• You thrive in independent roles and enjoy collaborating with likeminded, self-driven people.
• You’re excited to help shape ideas and build projects from the ground up.
• You listen well, adapt easily, and embrace change as part of the process.
• You’re excited by problem solving.

Why VOLUME might not be the best fit

• You’re seeking rapid, aggressive growth at any cost.
• You’re looking exclusively for remote opportunities.
• Your expertise is focused only on specific tools or platforms rather than adaptable skills.
• You’re driven more by titles than by the work.

Why Join VOLUME?

• Work at the intersection of creativity and business with a team that values craft and strategy.
• Build partnerships with some of the most exciting brands of today and tomorrow.
• Be part of a growing agency aiming to redefine branding in India.
• Flat, collaborative culture where ideas matter more than titles.

Location:

Connaught Place, New Delhi, India