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Company Overview: CashKaro is India’s #1 cashback platform, trusted by over 25 million users! We drive more sales for Amazon, Flipkart, Myntra, and Ajio than any other paid channel, including Google and Meta. Backed by legendary investor Ratan Tata and a recent $16 million boost from Affle, we’re on a rocket ship journey—already surpassing ₹300 crore in revenue and racing towards ₹500 crore. EarnKaro , our influencer referral platform, is trusted by over 500,000 influencers and sends more traffic to leading online retailers than any other platform. Whether it’s micro-influencers or top-tier creators, they choose EarnKaro to monetize their networks. BankKaro , our latest venture, is rapidly becoming India’s go-to FinTech aggregator, similar to Paisabazaar. Join our dynamic team and help shape the future of online shopping, influencer marketing, and financial technology in India! Role Overview: We're looking for a results-driven Assistant Manager - Retention Marketing who brings creativity, strategy, and analytics together to reduce churn, improve lifetime value (LTV), and enhance the overall user experience. If you're excited about building customer loyalty and love to experiment, iterate, and grow—this one's for you! Key Responsibilities: Own retention KPIs across user cohorts: churn reduction, LTV improvement Design and drive user lifecycle and engagement strategies Collaborate with creatives for campaign messaging, content, and creatives Execute campaigns hands-on across channels – emails, landing pages, notifications Monitor daily campaign performance and optimize regularly Dive deep into user data to identify actions and improvements Build scalable retention frameworks for future growth Must-Have Skills: Strong retention management experience in B2C/Tech environments Hands-on with user segmentation, cohort analysis & personalization Proficient in RFM, LTV modeling, churn analysis Experience with A/B testing, funnel optimization, gamification Proven track record of increasing ARPU via cross-sell/upsell/ticket-size ROI-centric mindset with comfort in profitability and incremental impact metrics Analytical mindset with SQL skills & marketing automation experience (Clevertap/MoEngage) Cross-functional collaboration skills (Product, Tech, Brand, Ops) 💡 Why Join Us? Startup Vibes: Work with a passionate, hustling team Best-in-Class Pay: Competitive compensation + ESOPs Innovative Culture: Freedom to build, test, grow People-First Benefits: Medical insurance, flexible WFH, L&D Fun Perks: Team dinners, outings, events, and more! Show more Show less
