Area Sales Manager

The Area Sales Manager – Business Development will be responsible for leading, motivating, and managing a team of Business Development Officers (BDOs). This role requires a strong leader with a proven track record in sales and business development, excellent coaching skills, and the ability to drive team performance to exceed targets.

Key Responsibilities

1. Team Leadership & Management

• Recruit, train, and onboard new Business Development Officers.
• Provide ongoing coaching, mentoring, and performance feedback to the team.
• Conduct regular one-on-one and team meetings to review progress, address challenges, and foster collaboration.
• Ensure that team objectives are consistently met while maintaining compliance and ethical standards.
• Set clear performance goals for individuals and the team.
• Monitor performance against targets and implement corrective measures when required.

2. Strategy & Planning

• Develop and implement strategies to achieve and exceed business development targets.
• Collaborate with senior leadership to refine sales processes and improve efficiency.
• Identify new market opportunities and devise penetration strategies.
• Analyze sales data and market trends to make informed, data-driven decisions.

3. Sales & Business Development

• Support BDOs in sales activities including presentations, negotiations, and closures.
• Serve as an escalation point for complex client issues or high-value opportunities.
• Maintain strong knowledge of products/services and the competitive landscape.
• Potentially manage a small portfolio of key accounts or strategic partnerships.

4. Reporting & Communication

• Prepare and present performance reports, sales pipeline, and forecasts to senior management.
• Ensure accurate and timely CRM data entry by the team.
• Enable effective communication within the team and cross-functionally.

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field.
• Minimum 8+ years of business development or sales experience, with at least 3+ years in a leadership/managerial role within the education industry.
• Proven track record of consistently meeting or exceeding sales targets.
• Strong understanding of sales methodologies and CRM systems (e.g., Salesforce).
• Excellent leadership, communication, interpersonal, and presentation skills.
• Ability to motivate and inspire a team.
• Strategic thinker with strong analytical and problem-solving abilities.
• Willingness to travel extensively.
• Knowledge of the region/territory is a plus.