Urgent Requirement For Export Development Manager

Urgent opening for Export Development Manager in FMCG Company @ Chandigarh
Required Qualifications & Experience MBA / PGDM (Sales, Marketing, International Business) preferred Graduation in Commerce / Business / Food Technology is an advantage 10to18 years of experience in International FMCG / Food Export Sales Minimum 5+ years handling multi-ethnic / independent retail markets Strong exposure to Canada / UK / EU / Middle East preferred Skills & Competencies Export sales & distributor management expertise Deep understanding of ethnic consumer behavior Strong negotiation & relationship-building skills Strategic thinker with execution capability The Head Multi-Ethnic Independent Retail Markets (Export) will be responsible for driving revenue growth, market penetration, distributor expansion, and brand leadership across ethnic & independent retail channels globally. The role demands strong export sales strategy, distributor management, GTM execution, and cultural market understanding. Key Responsibilities: 1. Market Expansion & Revenue Growth Lead end-to-end export business for multi-ethnic & independent retail markets Develop country-wise and region-wise expansion strategies Achieve annual & quarterly sales, margin, and volume targets Identify new ethnic clusters, cities, and high-potential retail belts 2. Distributor & Channel Development Appoint, onboard, and scale importers, distributors & master distributors Drive secondary sales, retailer coverage, and shelf visibility Build strong relationships with ethnic wholesalers & independent chains Define distributor KPIs, incentives, and performance reviews 3. Brand Building & Trade Marketing Strengthen brand presence in ethnic communities (Indian, South Asian, Middle Eastern, Asian, African stores) Plan and execute: o In-store promotions o Sampling & demos o Festival-led activations (Diwali, Eid, Ramadan, Christmas, Vaisakhi, etc.) Coordinate with Marketing & Branding teams for localized campaigns 4. Product Strategy & Localization Align SKUs, pack sizes, pricing, and flavors to ethnic consumption patterns Provide market insights for: o New Product Development (NPD) o Private label & white-label opportunities Ensure compliance with local regulations, labeling& certifications 5. Export Operations & Compliance (Strategic Oversight) Coordinate with logistics, planning, and finance teams for: o Export documentation o Forecasting & inventory planning o Credit cycles & risk management Ensure smooth execution aligned with international trade norms 6. Leadership & Cross-Functional Collaboration Act as Growth Leader for the multi-ethnic export vertical Lead internal teams and external partners with ownership mindset Work closely with: o International Marketing o Supply Chain & Production o Quality & Regulatory o Finance & Compliance 7. Data, Reviews & Strategic Planning Track performance through weekly dashboards & monthly reviews Lead 90-Day War Room execution with action-oriented outcomes Present market insights, growth plans, and risks to leadership Key Performance Indicators (KPIs) Export revenue & profitability growth Distributor activation & productivity Retail store penetration & shelf presence Market-wise sales velocity New distributor onboarding Brand visibility & repeat offtake Compliance & execution efficiency