Technical SEO

Role Overview

As a Technical SEO Specialist at Dresma, you will play a key role in optimizing our product pages, website architecture, and content ecosystem to drive organic visibility and performance. You’ll work closely with Product, Engineering, and Growth teams to ensure all web properties follow SEO best practices and deliver exceptional user experience. This role requires strong technical understanding, hands-on problem-solving skills, and the ability to work in a fast-paced tech environment.

Key Responsibilities

1. Technical SEO Audits & Fixes

• Conduct comprehensive site audits to identify issues with crawlability, indexing, site structure, Core Web Vitals, and page performance.
• Collaborate with engineering teams to implement technical fixes and ensure SEO alignment in product releases.
• Optimize sitemaps, robots.txt, canonical tags, hreflang, and structured data.

2. Website Architecture & Performance

• Improve site speed, mobile optimization, and overall technical performance.
• Ensure clean, scalable information architecture that supports organic growth.
• Monitor and optimize Core Web Vitals and Lighthouse metrics.

3. SEO Automation & Tools

• Build or implement automation workflows to improve SEO efficiency (e.g., automated dashboards, crawl scripts, report generation).
• Use tools like Google Search Console, GA4, Screaming Frog, Ahrefs/SEMrush, and automation frameworks (Python/JavaScript preferred).
• Develop repeatable systems for log analysis, crawl management, and technical monitoring.

4. On-Page SEO & Content Support

• Collaborate with content and growth teams to ensure pages are optimized for keywords, internal linking, and metadata.
• Guide content strategy with technical insights and SERP behavior analysis.

5. Monitoring, Reporting & Insights

• Continuously track organic performance and identify opportunities for improvement.
• Analyze crawl and traffic data to uncover issues and growth opportunities.
• Build technical SEO dashboards and report actionable insights to stakeholders.

6. Cross-Functional Collaboration

• Work closely with Product Managers, Developers, Designers, and the Growth team to ensure SEO considerations are included in new product features, web updates, and UX decisions.
• Support PLG (Product-Led Growth) initiatives through search-friendly product page optimization.

Requirements

• 2–5 years of experience in Technical SEO, ideally in a SaaS, tech, or product-led company.
• Strong understanding of search engine crawling, indexing, rendering, and ranking factors.
• Proficiency with technical tools such as Screaming Frog, GSC, GA4, Ahrefs/SEMrush, Looker Studio, and log analyzers.
• Experience with SEO automation, scripting (Python or JavaScript), and workflow optimization.
• Familiarity with HTML, CSS, JavaScript, and website infrastructure (CMS/headless CMS, web frameworks).
• Strong analytical mindset and comfort working with data-heavy environments.
• Ability to communicate technical concepts clearly to non-technical stakeholders.

📩 Apply now by sharing your resume at Deepak.dua@dresma.com.