Social Media Marketing Specialist

As our Social Media Executive, you will be the digital voice of our brand. Your mission will be to craft and execute engaging, visually stunning social media strategies that showcase our events, build a strong online presence, and drive brand awareness.

If you're passionate about storytelling, events, and the power of social media—this is the perfect role for you.

Key Responsibilities:

Social Media Management: Handle day-to-day posting and activity on Instagram, Facebook, LinkedIn, X (Twitter), and other relevant platforms.

Campaign Creation: Plan and execute targeted campaigns for weddings, corporate events, and special promotions—both paid and organic.

Content Creation: Collaborate with photographers, designers, and planners to create eye-catching visuals, videos, reels, and behind-the-scenes stories that highlight our events.

Audience Engagement: Build and maintain a strong online community by responding to comments, DMs, and engaging with followers.

Performance Analysis: Track KPIs like reach, engagement, leads, and conversions. Generate reports and optimize strategy based on insights.

Hashtag & SEO Strategy: Use platform-specific best practices and trending hashtags to increase discoverability.

Trend Spotting: Stay updated with platform updates, industry trends (especially in luxury weddings and corporate events), and new content formats.

Team Collaboration: Work closely with the event production team to align social media efforts with real-time projects and timelines.

What We’re Looking For:

Bachelor’s degree in Marketing, Communications, Media, or a related field (preferred).

1–3 years of relevant experience in social media marketing, preferably within the event, wedding, hospitality, or lifestyle industry.

Strong grasp of platform algorithms, content trends, and digital ad tools.

Excellent storytelling and copywriting skills with an eye for aesthetics and detail.

Proficiency in Canva, Adobe Creative Suite, and scheduling/analytics tools.

Experience in influencer outreach, content partnerships, or brand collaborations is a bonus.

A keen sense of design and understanding of what works in luxury/lifestyle branding on social platforms.