3 years

3 - 6 Lacs

Posted:1 day ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Title: Social Media Manager – Financial Services (Listed Company)

Location: Vadodara, India

Job Type: Full-Time

Job Overview:

We are seeking an experienced Social Media Manager to lead and execute our digital presence for a listed financial services company. The ideal candidate will be responsible for managing our brand across multiple platforms, including YouTube, Facebook, Instagram, LinkedIn, X (Twitter), WhatsApp, TikTok, and Threads. This role requires expertise in content strategy, analytics, reporting, and regulatory compliance in the financial sector.

Key Responsibilities:

Social Media Strategy & Management:

● Develop and implement a comprehensive social media strategy tailored for the financial services industry.

● Ensure brand consistency and compliance with SEBI and other regulatory guidelines.

● Oversee organic and paid social media campaigns, optimizing reach and engagement.

Content Creation & Community Engagement:

● Collaborate with content creators, designers, and financial experts to develop insightful and engaging content.

● Manage content calendars, ensuring a mix of market insights, financial education, investor relations updates, and brand promotions.

● Engage with audiences, respond to queries, and maintain trust and credibility.

Analytics & Reporting:

● Track key performance metrics (engagement, conversions, sentiment analysis, etc.).

● Generate detailed reports on campaign performance and social media ROI.

● Provide data-driven insights to enhance social media strategies and executive decision-making.

Regulatory Compliance & Crisis Management:

● Monitor industry regulations and ensure that all communications adhere to compliance guidelines.

● Manage social media during market-sensitive events, financial disclosures, and PR crises.

Requirements:

● Experience: 3+ years in social media management, preferably in financial services or a listed company.

● Skills:

○ Strong writing, analytical, and reporting skills.

○ Proficiency in social media analytics tools and paid advertising platforms.

○ Knowledge of SEO, digital marketing trends, and regulatory compliance.

○ Ability to handle crisis communication and investor relations updates.

● Preferred: Experience in managing investor relations communication and corporate social media.

Perks & Benefits:

● Competitive salary based on experience.

● Exposure to a fast-growing listed financial services firm.

● Professional development and training opportunities.

If you are a strategic thinker with a passion for finance and digital media, apply now!

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits:

  • Health insurance
  • Paid sick time
  • Paid time off
  • Provident Fund

Work Location: In person

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