Social Media Manager

About company – Tuesdays is a B2B organic marketing company enabling digital presence for SMEs and enterprises across industries. Our business outcome driven approach is a result of expertise in Brand Building, Content Development and Strategic Outreach. Website – www.tuesdayscorp.com Job Title – Social Media Manager Job Purpose – To research, ideate, publish, circulate and amplify digital media presence of clients across technology and manufacturing industries Experience required – 2-5yrs Job Description Role requires the candidate to execute strategies created by the core team. Candidate needs to research, curates & promote the digital properties of all clients which includes social media platforms, videos, emailers, blogs, case studies, and related. Role requires the candidate to have platform expertise of Linkedin, Instagram, Facebook and Twitter especially for B2B companies. Candidate should have detailed and thorough understanding of Linkedin as a platform - best practices for increasing followers, engagement rates and related metrics. Candidate should have a keen business acumen or interest to understand complex technologies and operations, and create social media content for various clients. Candidate should have great presentation skills to demonstrate social media growth to clients, internal team and partners as appropriate. Should have worked with B2B technology driven businesses and helped grow their digital properties organically Role requires the candidate to do research and provide inputs for content calendars and overall strategy, teamed with data driven insights. Experience in tools like Hubspot, Substack, ConvertKit, Hootsuite, Brevo, Mailchimp and similar are preferred. AI tool application is a plus. Candidate should have an understanding of organic and paid social media promotions, be able to execute and optimise campaigns for performance if required across all platforms. Role needs candidate to be analytical, create weekly and monthly reports for performance measurement, derive competitor benchmarking, for a consistent upward graph. Role requires candidate to initiate tie-up’s and associations to create digital properties for brands including industry events, joining associations, meetups etc RESPONSIBILITIES Implement social media strategy across all platforms, measure, report and analyse Provide inputs to team through data and analytics of content performance Hands-on research for best content distribution practices KEY COMPETENCIES: Digital Platforms knowledge including social media, blogs, videos, emailers Excellent communication for client facing role Extremely Process Oriented Business Acumen Research and Data driven Creative Networking / Relationship building Meticulous Show more Show less