Social Media Manager

Job Title: Social Media Manager

Location: Thane

Salary Range:35000 to 50000

Job Type: Full-Time

The Social Media Manager will be responsible for developing and implementing our social media strategy to increase our online presence and improve our marketing and sales efforts. This role requires a strategic thinker with excellent communication skills and a passion for connecting with current and future customers.

Key Responsibilities:

• Develop and execute comprehensive social media strategies that align with company objectives and enhance brand visibility.
• Oversee the creation, curation, and scheduling of content across various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and others.
• Lead and mentor a team of content creators, graphic designers, and copywriters, ensuring the consistent production of high-quality, on-brand content.
• Analyze social media metrics and performance data to assess the effectiveness of campaigns, providing actionable insights for continuous improvement.
• Stay current with emerging trends, tools, and best practices in social media, digital marketing, and content creation to maintain a competitive edge.
• Collaborate closely with marketing, public relations, and other internal teams to ensure a unified brand voice and messaging across all channels.
• Engage with followers and the online community, fostering positive relationships and responding to inquiries in a timely manner.
• Manage and optimize paid social media advertising campaigns, ensuring budget adherence and maximizing return on investment (ROI).

Qualifications:

• A minimum of 3-4 years of proven experience in social media management, with a strong focus on team leadership and creative direction.
• In-depth knowledge of major social media platforms and digital marketing strategies, with a demonstrated ability to optimize campaigns.
• Exceptional written and verbal communication skills, with a keen eye for detail.
• Proficiency in content creation, including graphic design (using tools such as Canva, Adobe Photoshop, etc.) and video editing.
• Strong analytical skills with the ability to interpret social media metrics and translate them into actionable strategies.
• Experience managing and mentoring a team, with a demonstrated ability to inspire and lead creative professionals.
• Sound understanding of social media advertising, trends, and paid promotional campaigns.

Preferred Qualifications:

• A Bachelor’s degree in Marketing, Communications, or a related field.
• Experience with social media management platforms such as Hootsuite, Buffer, or Sprout Social.
• Knowledge and experience in influencer marketing and community engagement strategies.

Why Join Us:

• An opportunity to work in a collaborative and creative environment where your contributions are valued.
• Competitive salary with performance-based incentives.
• A growth-oriented culture with ample opportunities for professional development.

If you are passionate about social media and are ready to take on a leadership role in a fast-paced, evolving industry, we encourage you to apply.

Job Type:

Schedule:

• Day shift

Work Location

Job Types:

Work Location: In person