Social Media Manager

Job Description

Job Title: Social Media Manager Location: Delhi Job Type: Full-Time We are seeking an experienced and creative Social Media Manager to join our marketing team. This role is ideal for a strategic thinker and hands-on executor who thrives in a fast-paced environment and understands how to drive engagement, brand awareness, and ROI through social media platforms. Key Responsibilities: Develop, implement, and manage comprehensive social media strategies aligned with business goals. Create, curate, and schedule high-quality, engaging content across platforms (e.g., Instagram, Facebook, LinkedIn, Twitter, YouTube, etc.). Monitor, analyze, and report on performance metrics to optimize campaigns and improve KPIs (reach, engagement, conversions, etc.). Lead and manage paid social media campaigns, including budgeting, targeting, and performance tracking. Collaborate with internal teams (design, product, sales, customer service) to ensure brand consistency and support broader marketing initiatives. Stay up to date with the latest social media trends, tools, and best practices; proactively apply insights to strategy. Manage social media listening, community engagement, and reputation management efforts. Mentor junior team members and oversee content calendars, approvals, and post scheduling. Requirements: 5+ years of proven experience in social media management, preferably in a finance, accounting, healthcare, education, or a professional services firm Deep knowledge of all major social media platforms and tools (e.g., Meta Business Suite, Hootsuite, Sprout Social, Buffer, etc.). Demonstrated experience with social analytics, reporting tools (e.g., Google Analytics, native platform insights), and paid social campaigns. Strong copywriting, editing, and storytelling skills. Experience with visual content creation and collaboration with creative teams. Excellent project management, communication, and organizational skills. Ability to analyze data, extract insights, and translate them into actionable strategy. Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience). Preferred Qualifications: Familiarity with SEO, influencer marketing, and broader digital marketing principles. Certifications in social media or digital marketing (e.g., Meta Blueprint, HubSpot, Hootsuite). Job Type: Full-time Pay: ₹50,000.00 - ₹70,000.00 per month Benefits: Paid sick time Schedule: Day shift Supplemental Pay: Yearly bonus Education: Bachelor's (Required) Experience: Social media management: 5 years (Required) Work Location: In person