Social Media Manager

Location – Noida

Experience – 8-10 Years

Job Summary:

We are seeking a creative, strategic, and analytical Social Media Manager to oversee and grow our presence across multiple social media platforms. You will be responsible for developing and implementing social media strategies, creating and scheduling content, engaging with the community, and analyzing performance metrics to drive brand awareness, customer engagement, and conversion.

Key Responsibilities:

• Develop, implement, and manage social media strategy aligned with business goals
• Create engaging, high-quality content for platforms including Instagram, Facebook, X (Twitter), LinkedIn, TikTok, Pinterest, and others
• Plan and schedule posts using tools like Hootsuite, Buffer, or Sprout Social
• Monitor, respond to, and engage with audience comments and messages in a timely and brand-appropriate manner
• Analyze KPIs and create reports to measure success and inform strategy
• Stay up to date with the latest social media best practices, trends, tools, and platform updates
• Collaborate with the design, marketing, sales, and product teams to support campaigns and initiatives
• Manage paid social media campaigns and collaborate with performance marketers
• Develop and maintain a content calendar and ensure consistency across platforms
• Work with influencers or brand ambassadors for collaborations and partnerships

Requirements:

• Proven work experience as a Social Media Manager or similar role
• Strong understanding of social media platforms, algorithms, and tools
• Experience with analytics tools such as Meta Business Suite, Google Analytics, and others
• Excellent writing, editing, and communication skills
• Creative thinking and eye for visual content
• Ability to multitask, prioritize, and meet deadlines
• Knowledge of SEO, keyword research, and digital marketing trends is a plus
• Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience)

Preferred Skills:

• Graphic design or video editing skills (e.g., Canva, Adobe Creative Suite)
• Experience with influencer marketing or UGC campaigns
• Crisis management and brand reputation experience
• Strong storytelling and brand voice alignment

Email – pharmahr@bjainpharma.com