Social Media Manager

Job Title:

Social Media ManagerAbout aerpace At aerpace, we are building the transportation infrastructure of tomorrow through autonomous systems, solar-powered vertical mobility, clean logistics, and bold community movements like MakeTime. We believe the future is not just coming — we’re making time for it.As Social Media Manager, you won’t just run pages — you’ll shape narratives. You’ll work across our ecosystem of futuristic technologies and purpose-driven platforms to spark conversations, amplify stories, and grow a loyal community that believes in rewriting what’s possible.

Role Overview

We’re looking for a passionate and strategic Social Media Manager who can transform bold ideas into thumb-stopping content and meaningful engagement. The ideal candidate will be equal parts storyteller, strategist, and growth hacker — someone who understands the nuances of platform-specific content, trends, community psychology, and brand alignment.

Key ResponsibilitiesStrategy & Planning

• Build and execute monthly social media calendars for each vertical (aerCar, aerVolt, etc.) aligned with business goals and campaign plans.
• Define tone, content pillars, and voice per vertical (tech-driven, community-led, sustainability-focused, etc.)
• Identify platform-specific growth opportunities (Instagram reels, LinkedIn thought-leadership, YouTube storytelling, Reddit threads, etc.)

Content Ideation & Execution

• Collaborate with the design, video, and copy teams to conceptualize and execute engaging posts — static, reels, carousels, infographics, and live content.
• Work closely with founders, engineers, and brand leads to surface meaningful stories from the field (e.g., factory build-outs, test flights, community success stories).
• Source and manage UGC (User-Generated Content) from the MakeTime and aerpace Racers community.

Community Building & Engagement

• Lead engagement across platforms — respond to DMs, comments, community queries, and escalate when necessary.
• Build strategic campaigns that promote movement-based initiatives like MakeTime and Future = aerpace
• Monitor conversations about aerpace across Quora, Reddit, Twitter, and other relevant forums.

Analytics & Reporting

• Track KPIs: reach, engagement, follower growth, saves, shares, CTR.
• Provide monthly performance reports and learnings to the brand & digital strategy teams.
• Adjust strategy based on insights and campaign priorities (e.g., Dakar, aerCar launch, aerVolt feature drop).

Influencer & Third-Party Collaboration

• Assist in managing collaborations with influencers and creators in the tech, mobility, sustainability, and lifestyle spaces.
• Support PR team with distribution-ready content for announcements or event coverage

Must-Have Skills & Experience

• 3–5 years of experience in social media or digital content for tech, mobility, lifestyle, or purpose-led brands.
• Hands-on experience managing social media tools (Meta Suite, Later, Buffer, Hootsuite, Notion).
• Excellent communication, content writing, and brand storytelling ability.
• Solid understanding of data, metrics, and the ability to optimize based on performance.
• Deep awareness of Indian and global cultural trends, meme culture, and internet behaviors.

Preferred Qualities

• You’re not just social — you’re strategic. You think in movements, not just moments.
• You believe in future-forward ideas and have a curious mind toward innovation.
• You’re organized, agile, and excited by new challenges.
• Bonus: Experience working with defense, clean energy, or EV mobility sectors.

Job Type: Full-time

Pay: ₹300,000.00 - ₹700,000.00 per year

Benefits:

• Flexible schedule

Schedule:

• Day shift

Work Location: In person