SEO Manager

Job Description: SEO Manager

Position: SEO Manager
Experience: 4 years to 6 years Years
Location: Noida
Department: Digital Marketing
Reports To: Head of Marketing

Salary: 3.5 to 6 L per year

Job Overview:

We are seeking a highly skilled and experienced SEO Manager with over 4 to 6 years of experience to join our team. The ideal candidate will be responsible for developing and implementing effective search engine optimization strategies to improve our organic search rankings, drive traffic, and increase conversions.

Key Responsibilities:

• Strategy Development:
• Develop and execute comprehensive SEO strategies to increase organic traffic and improve search engine rankings.
• Conduct keyword research to guide content teams and optimize existing content.
• On-Page Optimization:
• Optimize website content, landing pages, and blog posts for search engines.
• Ensure website structure, URL structure, internal linking, and other on-page elements are SEO-friendly.
• Campaign Management:
• Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, display advertising, and PPC campaigns.
• Measure and report on the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Off-Page Optimization:
• Develop and implement link-building strategies.
• Monitor and analyze backlink profiles to ensure healthy and authoritative link growth.
• Technical SEO:
• Conduct regular technical SEO audits to identify and resolve issues related to crawlability, indexability, site speed, mobile optimization, and more.
• Collaborate with web developers to ensure SEO best practices are properly implemented.
• Content Strategy:
• Work with the content team to create high-quality, relevant, and SEO-optimized content.
• Develop content strategies to target specific keywords and audience segments.
• Data Analysis and Reporting:
• Use analytics tools (e.g., Google Analytics, Google Search Console) to monitor and analyze SEO performance.
• Provide regular reports on SEO metrics, including traffic, rankings, conversions, and other key performance indicators.
• Market Research:
• Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices.
• Conduct competitive analysis to identify opportunities and threats in the SEO landscape.
• Collaboration:
• Work closely with marketing, content, and web development teams to ensure SEO best practices are integrated across all digital efforts.
• Coordinate with external agencies and vendors when necessary.
• Training and Mentorship:
• Educate and train team members on SEO best practices and the importance of SEO in overall marketing strategy.
• Mentor junior SEO team members to foster their growth and development.

Qualifications:

• Bachelor’s degree in Marketing, Business, IT, or a related field.
• Proven experience (3+ years) as an SEO Manager or similar role
• Excellent communication and interpersonal skills.
• In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.
• Proficiency in advertising platforms (e.g., Google Ads, Facebook Ads).
• Strong analytical skills with the ability to analyze data, generate insights, and make data-driven decisions.
• Excellent understanding of technical SEO, on-page SEO, and off-page SEO.
• Strong project management skills and the ability to manage multiple projects simultaneously.
• Leadership skills with the ability to mentor and develop team members.

Preferred Qualifications:

• Master’s degree in Marketing or a related field.
• Certifications in Google Analytics, Google Ads, or other relevant SEO and digital marketing certifications.
• Experience with e-commerce or large websites.

How to Apply:

Interested candidates are invited to submit their resume and a cover letter detailing their experience and qualifications to [hr@profitointeractive.com].

We look forward to receiving your application and exploring the possibility of working together to enhance our SEO efforts.

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits:

• Paid sick time

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

Ability to commute/relocate:

• Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

Education:

• Bachelor's (Preferred)

Experience:

• total work: 3 years (Preferred)
• SEO tools: 3 years (Preferred)

Shift availability:

• Day Shift (Preferred)

Work Location: In person