Senior TM Primary West

Develop, organise and execute sales plans of Primary Metal Products Business for the Western Region to ensure maximum realisation and achievement of Profit & sales targets and to drive market demand in the transport and electrical segment.

Job Context: Hindalco is the leading player in the Aluminium business in India with 1. 3 Mn ton annual capacity of Metal. Hindalco s strategy is to have balance portfolio of both up- stream (Metal) and down-stream (value added products). In last 5 years, with commissioning of its green filed projects, Hindalco s up-stream capacity has grown to 3 times.

In Primary aluminium, Hindalco is currently at No 2 with 28% market share. As a strategy Hindalco has decided to make investments in increasing their value-added products in Primary. This will help to meet to meet growth in demand for Electricals and Transport segment. Hindalco has a strategy is to expand its presence in B2B with OEM & retail across India.

Key Result Areas/Accountabilities

Supporting Actions

Develop, execute sales plans in the territory in order to ensure achievement of sales targets and realization as per the plan.

• Interact with direct customers
• Enquiry Handling & Submit quotation
• Negotiate and finalize the deal in consultation with Regional Manager.
• Order management by close coordination with all stake holder in plant
• Recommend and seek approval from competent authority wherever required
• Increase of share of wallet (SOW) from existing customers & adding more new customers
• Provide feedback to Regional Manger & Business
• Achieving targeted CP.

Establish effective customer relationship with a view to provide maximum customer satisfaction

• Develop and maintain good relationship with customers
• Attend pre and post sales customer complaints
• Provide/arrange technical help and support to the customers
• Regular visit to customer place (factory & head office)

Execute plan for improving market share and growing market

• Collect information about market and competitor s movement
• Effective Market Mapping.
• Assess market potential
• Prospect and develop new customers
• Prospecting & Market survey for HIL Products.
• Provide feedback to the Regional Manager
• Cultivating & Maintaining Relationship with Industry partners.
• Increase sales of higher purity of ingots and PFA to wheel manufacturers.

Monitor and execute guidelines on the receivables for collection of money from the customer in time.

• Co-ordinate with Sales Accounts for periodic information & Reconciliation
• Follow up with the customer in order to ensure timely collection of money
• Provide feedback to the Stream Lead.
• Obtain Balance Confirmation from all Accounts periodically.

Cost

Maximize and increase conversion premium of VAP. Regularly monitor price & discount. Create and increase customer base.

System, Goverce & People development

Meet every quarter with plant & other functional teams to resolve pain areas of customers. Review and mentor performance.