Senior Sales Marketing Manager

Role Description

Responsible for managing a team of sales and planning professionals, developing strategic sales plans, overseeing the execution of sales initiatives, and driving business growth. The Senior Sales and Planning Manager will collaborate with cross-functional teams to identify market opportunities, develop sales strategies, and ensure the successful delivery of marketing programs.

Responsibilities

• Oversee and manage the sales operations, ensuring alignment with overall company objectives.
• Develop and implement sales strategies to drive revenue growth and market penetration.
• Lead marketing operations initiatives, focusing on digital marketing channels and tactics.
• Create and execute comprehensive marketing plans, including digital ad campaigns, SEO strategies, and creative marketing efforts.
• In charge of a team, providing training, support, and leadership to ensure high performance.
• Oversee the marketing of all company products, ensuring cohesive and effective marketing strategies.
• Collaborate with product teams to align marketing efforts with product development and sales goals.
• Lead strategic planning sessions to align marketing and sales strategies with business objectives.
• Conduct market research to stay informed about industry trends and the competitive landscape.
• Monitor and analyze marketing and sales performance metrics.
• Prepare detailed reports for senior management, providing insights and recommendations for improvement.

Qualifications

• Degree in Business Administration, Marketing, or a related field
• 15-20 years of proven experience in marketing management, business development, and strategic planning
• In-depth knowledge of digital marketing tools and strategies
• Has APAC B2B Marketing Experience
• Excellent leadership and team management skills
• Exceptional communication and negotiation abilities
• Ability to analyze market trends and identify business opportunities
• Experience in developing and executing sales strategies
• Proficiency in CRM software and sales analytics tools
• Ability to work effectively in a remote and multicultural environment
• Fluency in English