Senior Digital Marketing Specialist

0 - 5 years

0 Lacs

Posted:22 hours ago| Platform: Indeed logo

Apply

Work Mode

On-site

Job Type

Full Time

Job Description

About the Role:

We’re looking for a passionate and detail-oriented Senior Digital Marketing Specialist to join our growing digital marketing team. The ideal candidate should have 5+ years of experience in SEO and a strong interest in learning how to plan, implement, and track SEO strategies that drive real results.

Responsibilities:

  • Manage and execute SEO strategies for multiple client websites across diverse industries
  • Perform in-depth site audits and provide actionable recommendations
  • Optimize on-page and off-page elements, including metadata, internal linking, content structure, schema, AI-friendly content sections, and backlinks
  • Conduct keyword research, competitor analysis, search intent mapping, and technical performance reviews
  • Optimize content for AI Search/Answer Engines (Google AI Overviews, SGE-style results, Chat-based search visibility)
  • Utilize tools like SEMrush, Google Analytics (GA4), Google Search Console, and Google My Business for tracking, measurement, and reporting
  • Identify and troubleshoot ranking drops, AI visibility drops, indexation issues, crawl errors, and other technical concerns
  • Collaborate with developers and content teams to align SEO strategies with website goals, UX, and content quality
  • Optimize for multimodal search (voice, visual, video search) and zero-click SERP opportunities
  • Track user engagement metrics (CTR, dwell time, scroll depth, conversions) and provide insights
  • Communicate directly with clients, presenting reports, SEO growth insights, and technical fixes
  • Contribute to and manage social media marketing campaigns across Facebook, LinkedIn, and Instagram
  • Stay updated with evolving algorithms, AI-driven search trends, and SEO best practices

Requirements:

  • 5+ years of proven SEO experience across multiple client projects
  • Strong knowledge of Google Search Console, Google Analytics GA4, GMB, SEMrush, and keyword tracking tools
  • Hands-on experience with Core Web Vitals optimization, INP improvements, and structured data (schema)
  • Understanding of AI search behavior – optimizing for AI Overviews, conversational queries, and answer-focused content
  • Ability to create and deliver detailed SEO audits, technical reports, and strategy documents
  • Excellent problem-solving skills, attention to detail, and ability to work independently
  • Strong communication and client management abilities
  • Proficiency in tools like Screaming Frog and GTM (optional advantage)
  • Basic knowledge of HTML/CSS and CMS platforms like WordPress is a plus
  • Familiarity with content writing guidelines, E-E-A-T, information gain, and topic clustering preferred

Job Types: Full-time, Permanent

Benefits:

  • Health insurance
  • Provident Fund

Ability to commute/relocate:

  • Bangalore, Karnataka: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

  • What is your current CTC?
  • What is your expected CTC?
  • How many years of experience in GEO?
  • What is your notice period in days? (15 days preferred)

Experience:

  • Optimizing website for Zero-Click SERP : 3 years (Required)
  • Optimizing Content for AI Search: 2 years (Required)
  • SEO: 5 years (Required)
  • Social Media Marketing: 5 years (Required)

Work Location: In person

Mock Interview

Practice Video Interview with JobPe AI

Start Job-Specific Interview
cta

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

coding practice

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now

RecommendedJobs for You