Job
Description
Our Company Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! Our Company Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences. We’re passionate about empowering people to craft beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen. We’re on a mission to hire the very best and are committed to building exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours! The Opportunity Love to innovate while helping customers meet their business goals? The Customer Journey Analytics (CJA) Business Consultant is a customer-facing team member requiring extensive digital marketing and analytical skills. Business Consultant works to gather and understand their customers’ business goals. In addition, consultants help their customers realize product value by performing analyses, highlighting key insights and opportunities, providing specific direction to improve business metrics and KPIs. They also help develop customer analysis and optimization teams, provide ad hoc enablement, build analytic/CJA reporting and dashboards as needed, and help Adobe customers develop their analytics strategy, governance, and operations. What you'll Do Develop relationships at all levels within client digital marketing and other teams and maintain regular and appropriate communication with them. Gain an in-depth knowledge of a client’s business model and online marketing strategy and drive digital marketing success rooted in customer's business drivers. Support customer discovery sessions and help guide client's use cases, business requirements and key performance indicators, and assist as part of a team to deliver against those objectives. Support internal technical consultants, client's developers and third parties throughout the implementation of Customer journey Analytics (CJA) process from a business perspective Understands the importance of identities in CJA set up and is able to guide the technical team on requirements pertaining to identities. Create CJA connections and data views and understands the nuances of their Creation and Configuration Able to manage CJA connections and data transformation in CJA Data-view using friendly UI Support clients in their reporting, dash-boarding and ad-hoc analysis requirements Provide measurable insights and recommendations to improve business and marketing strategies. Help customers further understand and fully product capabilities and the transformative power of digital marketing. Analyze marketing campaign attribution and provide recommendation for optimizing marketing spend Conduct regular readouts to showcase value generated and guide customer on future roadmap Lead multiple client engagements at a time and establish expectations appropriately to keep projects on schedule and within scope. Engage directly with customers via meetings, phone, email, and/or in-person through the project lifecycle. Including interaction with marketers, analysts, web developers, partners and executives. Become an authority in the use of Customer Journey Analytics (CJA) products and the methods by which they can be used to efficiently to optimize online businesses. Create thought leadership, write blogs, build training videos to enable Adobe and customers. Elevate and encourage fellow team members through caring, effective leadership, regular shared feedback, and mutual mentoring; drive continuous improvements in our ways of working. Keep accurate daily and weekly records of client billable time. What you need to succeed 10+ years’ experience in digital analytics or a related field At least 4 year of Previous experience working with Adobe Analytics or similar tools Experience of working with Adobe Experience Platform to set up Customer journey Analytics connections and data views. Primary knowledge of SQL queries for validation Proven experience with customer and digital marketing data and segmentation opportunities, and various measurement and analysis techniques and technologies. Solid grasp of how web sites work to increase customer acquisition, loyalty and business metrics. Understanding of other data storage, modeling, and analysis packages (R, Python, or SPSS, etc.) will be an added advantage. Self-motivated, responsive, professional and dedicated to customer success. Exceptional interpersonal, presentation, and soft skills – both verbal and written Ability to learn quickly, be an excellent teammate, and handle change efficiently Bachelor’s degree or equivalent work experience Special Consideration given for: Experience and expertise with Adobe Experience Cloud solutions Web and mobile app analytics functional experience Deep vertical industry experience Master’s-level studies in e-business, digital marketing, statistics and relevant analytics fields, or digital transformation. At Adobe, you will be immersed in an exceptional work environment that is recognized throughout the world on Best Companies lists. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer. Adobe is an equal opportunity employer. We welcome and encourage diversity in the workplace regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status. Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more about our vision here. Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015. Show more Show less
