Sales Executive

Job Title: Sales Executive – Intim Laminate Pvt Ltd
Location: Chennai, Tamil Nadu
Reports To: Area Sales Manager / Regional Sales Manager
Industry: Building Materials (Plywood, Laminates, Veneers)

Job Summary

Key Responsibilities:

The incumbent shall be responsible for delivering Annual / Half Yearly / Quarterly / Monthly Sales Targets

of the allocated territory through various trade channels such as Retailers, Distributors, Dealers, Sub-

Dealers, and Influencers like Builders, Contractors, Architects, Interior Designers, etc.

1. Sales Target Achievement:

• Meet and exceed sales targets for assigned territories by driving both retail and channel sales.
• Execute a strategic plan to achieve monthly, quarterly, and annual sales goals.

2. Trade Mapping & Management:

• Conduct market research to identify new sales opportunities, market trends, and competitor activities
• Develop a detailed understanding of the assigned territory, including existing and potential customer segments
• Expand the market presence by onboarding new retail and channel partners

3. Relationship Management:

• Build and maintain strong relationships with trade & influencers to maximise sales opportunities.
• Conduct regular visits to trade & accounts, address their concerns, and ensure continuous business flow
• Develop and manage long-term relationships with clients, offering post-sale support and regular follow-ups

4. Product Promotion & Brand Awareness:

• Promote the company’s products through various retail and channel partners, ensuring brand visibility in the market
• Conduct product presentations, demonstrations, and training sessions for retailers and channel partners
• Conduct Shop Meets as per organisational requirement with Carpenters & Contractors
• Ensure proper product placement and merchandising in retail outlets

5. Business Development:

• Identify potential retail outlets and distributors for expanding the company’s distribution network.
• Work closely with the marketing team to devise sales strategies, promotional campaigns and incentive programs for channel partners.
• Leverage business intelligence and CRM tools to forecast demand and identify new business opportunities

6. Order Management & Payments:

• Ensure timely order processing, delivery, and payment collection from retailers and channel partners.
• Coordinate with internal teams (logistics, accounts) to manage the supply chain efficiently.
• Monitor outstanding payments and ensure timely collections from clients

7. Sales Reporting:

• May be required to prepare daily, weekly, and monthly sales reports to track progress and ensure alignment with sales objectives.
• Provide insights on market trends, customer preferences, and competitor activities in his territory.
• Use data-driven approaches to improve sales effectiveness and decision-making

8. Customer Service & Satisfaction:

• Address and resolve customer queries, complaints, and feedback within the established TAT
• Ensure high customer satisfaction by delivering quality service and maintaining product consistency.

Reporting:

Typically, to the Branch Sales Manager

. S/he may also have to directly or indirectly report to the Regional Head depending on Business requirements.

Candidate Profile:

• Minimum of 2-3 or more years of relevant experience in Retail & Channel Sales in Building
• Material Industry
• Go-getter attitude
• Target oriented
• Familiarity with the local/regional market dynamics and customer base would be preferred
• Should be self-driven and willing to work hard
• Good communication skills. Should know the local language and preferably Hindi &/or English
• Good understanding of Retail & Channel selling skills
• Good interpersonal skills
• Ability to adapt to changing market conditions and customer needs
• Willing to travel locally regularly and upcountry periodically
• Preferably should have a two-wheeler (along with a two-wheeler licence) for local travel

Key Skills & Competencies:

1. Sales Skills:

• Excellent sales and negotiation skills with a proven track record of meeting or exceeding targets.
• Strong understanding of the building material industry, products, and market dynamics.

2. Communication Skills:

• Good verbal and preferably written communication skills, with the ability to build rapport with diverse clients
• Ability to explain complex products and concepts in an easy-to-understand manner
• Should be confident in the local language of the trade & also know either Hindi &/or English

3. Analytical & Problem-Solving Skills:

• Ability to analyse basic sales data and market trends
• Proactive in resolving issues and identifying opportunities for improvement

4. Relationship Management:

Strong interpersonal skills for managing relationships with the entire trade

5. Product Knowledge:

• Moderate knowledge of building materials, particularly laminates, is preferred
• Ability to stay updated with industry trends, innovations, and competitive products

Education:

Should possess a minimum Bachelor’s Degree from a recognised University

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹35,000.00 per month

Benefits:

• Cell phone reimbursement
• Commuter assistance
• Health insurance
• Provident Fund

Work Location: In person