Product Marketing Manager

• Position Title - Product Marketing Manager

• Location – Bengaluru (Corporate Office)
• Total Experience - 3 to 10 Years
• Qualification – MBA

  (Full-time is compulsory)

• Reporting to

  AGM-Product Marketing

• Direct Team- Nil (Individual Contribution)
• Languages Known- English & Hindi

• Industry- FMCD /FMCG/Consumer Durable/FMEG/Candidates having experience in small appliances will be preferred.

Key Responsibilities:

• Be the subject matter expert for the assigned products through research in the latest trends, competitor analysis & market information
• Work collaboratively with cross-functional teams to drive category growth & topline numbers
• Introducing new products through White Space analysis & driving new product launches to achieve estimated annual revenue and manage the life cycle of SKUs in the portfolio
• Propose pricing for product portfolio, esp for new products
• Be updated with competition trends through competition benchmarking, competition marketing activities, new launches, schemes, pricing, service etc.
• Ensure content/communication across the board on products, including in the digital space & BTL, is in line with stated objectives
• Product training and development of product knowledge to the sales team
• Working closely on promotions and schemes to make the campaigns and products successful.
• Manage slow / non-moving inventory in an effective manner
• Perform customer research along with research agencies, feedback, usage analytics, and competitive analysis to identify new product/current product requirements
• Manage project ambiguity, complexity, and interdependence in an organized and structured way, and willing to do what it takes to make our product successful.

Remarks-

• Looking for candidates with experience in the Serveware

• 2 to 3 Years of experience in Sales is compulsory before handling a Product Marketing Role
• Travel requirement as per Business as required.
• Excellent communication skills (in English, and fluency in the local language may also be helpful).
• Strong commercial awareness.

• Looking for a stable candidate

  (Frequent job changes will not be considered)
• Proven experience in product management is a must
• Strong analytical skills and data-driven thinking
• As of today, with the latest trends and best practices in product management.
• Local Candidates will be preferred if possible