Performance Marketing Executive

Job Summary: We're looking for a skilled Performance Marketing Executive to develop and execute a content strategy for PSI and its startup. The ideal candidate will have expertise in SEO, content creation, and calendar management. You'll be responsible for creating well-researched content, mapping out content calendars, and leveraging tools like Canva and AI-powered SEO tools. Key Responsibilities: Content Planning: Develop a content strategy for PSI and its startup, aligning with business goals and target audience needs. Content Creation: Write high-quality, well-researched blogs and posts that drive engagement and conversions. SEO Expertise: Optimise content for search engines using keyword research, meta tags, and other SEO best practices. Content Calendar Management: Plan and schedule content in advance, ensuring consistent publication and minimising downtime. Self-Starter: Work independently to research, create, and publish content, meeting deadlines and quality standards. Design and Visuals: Use Canva to create visually appealing graphics and other visual elements to enhance content. AI Tools: Leverage AI-powered tools to optimise SEO, content suggestions, and other marketing tasks. GSO Knowledge: Familiarity with Google Search Console, Google Analytics, and other Google tools is a plus. Requirements: 2+ years of experience in content marketing, SEO, or a related field Proven track record of creating engaging, SEO-optimised content Strong writing, research, and analytical skills Experience with content calendar management and planning Proficiency in Canva and AI-powered SEO tools (e.g., Ahrefs, SEMrush) Familiarity with Google Search Console and Google Analytics Self-motivated and able to work independently Nice to Have: Experience with other content management tools (e.g., WordPress, HubSpot) Knowledge of social media marketing and content distribution channels What We Offer: Competitive salary and benefits package Opportunity to work with a dynamic startup and contribute to its growth Collaborative and supportive team environment If you're a motivated and creative content marketer with a passion for SEO and performance marketing, we'd love to hear from you! Show more Show less