Neuroscience Marketing in Chennai, Mumbai, Bangalore, Hyderabad, Kolkata, Delhi

Velozity Global Solutions India Pvt. Ltd.

0 years

0 Lacs

Mumbai Metropolitan Region

Posted:1 month ago| Platform:

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Skills Required

marketing analyze nutrition purchasing tracking coding packaging engagement typography visual chat drive content ads data storytelling empathy timing communication strategies metrics leadership reports integrity reliability transparency vision mobility mobile development iot ai ml vr devops

Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities

Analyze customer subconscious perceptions of wellness, nutrition, and health-related products
Identify emotional and psychological triggers influencing purchasing decisions
Conduct neuromarketing experiments using eye tracking, facial coding, and biometrics to evaluate ad creatives, packaging, websites, and social media content
Identify attention-capturing elements, emotional engagement factors, and trust-building components
Recommend improvements to product labels, color schemes, typography, and layouts based on neural responses
Apply insights to physical and digital packaging to enhance visual appeal and recall
Map subconscious friction points in the buying journey including landing pages, forms, CTAs, and chat flows
Suggest changes to enhance clarity, reduce cognitive load, and drive emotional momentum
Collaborate with creative and content teams to develop emotionally resonant ads and messaging
Use neuroscience data to guide storytelling elements including music, visuals, and pacing
Provide insights on the impact of tone, empathy, and timing on subconscious buyer decisions
Help develop scripts and conversations that align with consumer motivations and lower resistance
Use neuro-psychographic data to segment buyers based on mindset, motivation, and cognitive patterns
Tailor offers, content, and communication strategies according to segment-specific brain behavior
Track metrics such as attention, emotion, memory recall, and sales uplift post neuromarketing interventions
Present findings to leadership through actionable reports and dashboards
Coordinate with consultants, labs, or vendors for EEG, fMRI, or other advanced studies
Ensure scientific integrity, reliability, and business relevance in all neuromarketing practices
Apply brain-based strategies ethically with full transparency and consent
Prioritize trust, well-being, and long-term value creation in all marketing initiatives

About Company: Velozity Global Solutions is not only a globally recognized IT company, it's a family representing togetherness for over two years of a successful journey. For Velozity, the definition of success is to transform innovative ideas of people to reality with the help of our tech expertise - this is what we as a team want to be remembered for. Our vision has led Velozity to become an emerging IT company in India & the USA for delivering industry-led mobility solutions. The goal is to empower clients and businesses by creating new possibilities leveraging the technologies of today and tomorrow with the utmost quality, satisfaction, and transparency. Our enthusiasm has led us to become a top IT company in India & the USA for delivering various industry-led mobility solutions in web and mobile application development domains, leveraging futuristic technologies like the Internet of Things (IoT), AI-ML, AR-VR, voice assistants, and voice skills, DevOps & cloud computing, etc.

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Neuroscience Marketing in Chennai, Mumbai, Bangalore, Hyderabad, Kolkata, Delhi