Mutual Fund Analyst- BACKEND OPERATIONS DEPUTY MANAGER / MANAGER ROLE

Position-

Function-

About LIC Mutual Fund

LIC Mutual Fund is among India’s well-established players in the asset management industry. Guided by the principles of disciplined investing, strong financial ethics, and robust corporate governance, LIC MF continues to build a trusted reputation as a preferred investment manager for investors across segments.

Our investment philosophy emphasizes creating long-term value for investors through in-depth research, innovative strategies, and sound risk management.

Location-

JOB INTENT

The sales support role that involves brokerage calculation and analysis focuses on ensuring accurate and

timely processing of commissions for distributors and providing the sales team with the necessary data

and insights. He / she responsible for brokerage reco, sales forecasting, analytics, productivity and other

sales support functions. Effectively manage Sales Operations expenses to ensure delivery of internal

revenue goals.

JOB RESPONSIBILITIES

• Brokerages
• Liaisoning with RTA.
• Calculation (suggestions to Sales team on the basis of distributable TER)
• Communication to each concerned function.
• Scheme profitability analysis.
• Brokerage analysis against business.
• B-15 brokerage analysis.
• Handle grievances.
• Timely information on changes to AOs and all sales concerned.

• Performing detailed analysis of sales data, Assets Under Management (AUM) growth, Systematic

Investment Plan (SIP) additions, and redemption trends to track sales performance and

profitability.

• Ensuring that the correct commission structure (primarily the trail commission, which is linked

to daily AUM/NAV) is applied and updated quarterly as per regulatory guidelines set by the

Securities and Exchange Board of India (SEBI) and the Association of Mutual Funds in India

(AMFI).

• Acting as a liaison between the sales team/distributors and internal operations, compliance, or

finance departments to address any commission, operational, or client service-related queries

promptly.

• Providing the sales team, relationship managers, and distributors with product information,

performance reports, investment strategies, and marketing materials to aid their sales efforts.

• Board notes and Backend Marketing (Report generation)

• Achieve the targets as set by your reporting Manager which would change from time to time and

would be communicated to you as decided by the Management

• Assisting in streamlining sales processes and leveraging technology, such as CRM software and

financial analysis tools, to enhance efficiency in tracking sales and commission data.

• Ensuring that all sales, advice, transactions, and commission processes adhere strictly to

regulatory requirements and internal company policies.

• Work on regulatory requirements, Mis selling, STR reports etc

• Ensure Distributor Due Diligence / Empanelment / Agreements and any distributor related work

• Provide reports to internal auditors as and when requested

• Provide reports to distributors as per requirements

• Be part of dividend approval process.

Any other activity which the management feels appropriate should be open to working on the same