Marketing Operations Specialist

Hi Everyone,

IRIS KPO Resourcing India Pvt

Candidate must have Marketo Expert Certificate.

Location:

Shift:

Work Days:

We are seeking skilled and detail-oriented professionals with 2-5 years of experience Marketing Automation with Marketo.

Salary:

Web Link :

LinkedIN :

Key Responsibilities:

• Advising the sector marketing team on the best approach to structure, build and implement campaigns, from initial design through to reporting campaigns outcomes
• - Building and executing campaigns in Marketo, including segmentation, testing and deployment, and continually evaluating these for improvements
• - Ensure campaigns are built in the right area of Marketo and that all relevant tags, scoring etc is applied
• - Quality assurance checks on marketing campaigns & programs.
• - Work with the internal teams to define KPIs and ensure alignment with our reporting structure
• - Understand and evaluate campaign metrics and distribute campaign performance to the marketing team
• - Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
• - Create recommendations to improve campaigns continuously
• - Serve as technical support for all Marketo and campaign issues
• - Contribute to Marketo best practice adding to the teams knowledge share

Requirements:

• Experience:

  2 - 5 years in Marketing Operations

• Education:

  Any Degree

• Skills:

  Strong verbal and written communication skills

• Software Expertise :

  Adobe Marketo (Certified)
• Willingness to work from the

  Chennai office (Nungambakkam) - Hybrid 2 Days a week working from office.

• Comfortable with

  UK Shift timing (2 PM 11 PM)

• Female candidates

  provided with one-way (drop) cab facility

💼 If you're passionate about Marketing automation excellence and looking to grow in a dynamic international environment, Share your resumes to sivaarun.m@iriskpo.in