Manager - Category Insights

5 - 8 years

0 Lacs

Posted:4 days ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?

AB InBev GCC was incorporated in 2014 as a strategic partner for Anheuser-Busch InBev. The center leverages the power of data and analytics to drive growth for critical business functions such as operations, finance, people, and technology. The teams are transforming Operations through Tech and Analytics.
Do You Dream Big?
We Need You.

Job Title:

Manager - Category Insights

Location: Bangalore

Reporting to:

Senior Manager - Category Management CoE

  • Purpose of the role
This critical role focuses on transforming sales and category data into actionable insights to support Category Management and Revenue Growth across Europe. By leveraging data from sources such as Nielsen, Kantar, and local market providers, the role identifies trends, performance drivers, and growth opportunities. It involves close collaboration with stakeholders to develop strategic, data-driven recommendations and includes regular category reporting for Europe’s leadership. With continuous monitoring of key metrics, the role ensures visibility into performance and helps drive informed decisions that contribute to sustained business growth.
  • Key tasks & accountabilities
  • Conduct thorough analysis of sales and category data from various sources, including Nielsen and Kantar, among other regional providers.
  • Translate complex data sets into clear, actionable insights and recommendations for category management.
  • Develop prescriptive models and analyses to guide strategic decision-making.
  • Craft compelling narratives that effectively communicate findings and insights to stakeholders.
  • Create and deliver presentations that highlight key data-driven recommendations.
  • Produce detailed reports for the consumption of global leadership, Directors, CXOs and other principal stakeholders.
  • Detect and interpret trends, patterns, and potential areas for expansion through meticulous data examination.
  • Co-create revenue growth and category strategies based on empirical data and market dynamics.
  • Participate in crafting strategies informed by empirical data insights.
  • Collaborate cross-functionally with Sales, Finance, Marketing, and Trade teams to implement and track data-driven actions.
  • Assume complete responsibility for the data analysis and reporting workflow, guaranteeing precision and promptness.
  • Uphold a high level of responsibility for the significance and quality of the insights and guidance offered.
  • Persistently track sales and category data to evaluate the success of strategies in place and gauge their efficacy.
  • Pinpoint opportunities for further improvements and consistently offer recommendations for refinement.

Other Competencies Required

  • Presentation Skills: Effectively presenting findings and insights to stakeholders and senior leadership to drive informed decision-making.
  • Collaboration: Working closely with cross-functional teams, including marketing, sales, and product development, to implement insights-driven strategies.
  • Continuous Improvement: Actively seeking opportunities to enhance reporting processes and insights generation to maintain relevance and impact in a dynamic market environment.
  • Data Scope Management: Managing the scope of data analysis, ensuring it aligns with the business objectives and insights goals.
  • Act as a steadfast advisor to leadership, offering expert guidance on harnessing data to drive business outcomes and optimize customer experience initiatives. Serve as a catalyst for change by advocating for data-driven decision-making and cultivating a culture of continuous improvement rooted in insights gleaned from analysis.
  • Continuously evaluate and refine reporting processes to ensure the delivery of timely, relevant, and impactful insights to leadership stakeholders while fostering an environment of ownership, collaboration, and mentorship within the team.

Business Environment

  • Main Characteristics:
  • Work closely with in-country Category Management teams.
  • Work in a fast-paced environment.
  • Provide proactive communication to the stakeholders.
  • This is an offshore role and requires comfort with working in a virtual environment. GCC is referred to as the offshore location.
  • The role requires working in a collaborative manner with Zone/country business heads and GCC commercial teams.
  • Summarize insights and recommendations to be presented back to the business.
  • Continuously improve, automate, and optimize the process.
  • 3. Qualifications, Experience, Skills

Level of educational attainment required:

  • Bachelor or Post-Graduate in the field of Business & Marketing, Engineering/Solution, or other equivalent degree or equivalent work experience.
  • MBA/Engg. in a relevant technical field such as Marketing/Finance
  • Extensive experience solving business problems using quantitative approaches.
  • Comfort with extracting, manipulating, and analyzing complex, high volume, high dimensionality data from varying sources.

Previous Work Experience Required

  • 5-8 years of experience in the Retail/CPG domain.
  • SQL/Python experience will be preferable.

Technical Skills Required

  • Proficient in Power BI, Advanced MS Excel (Pivots, calculated fields, Conditional formatting, charts, dropdown lists, etc.), MS PowerPoint.
  • Advanced Excel: Proficiency in using complex functions, macros, and data visualization tools within Excel to analyze and present data effectively.
  • SQL: Strong command over SQL for querying databases, manipulating data, and performing complex joins and subqueries to extract meaningful insights
  • Storytelling with PowerPoint: Proficient in crafting clear, compelling data-driven presentations that translate complex insights into impactful narratives tailored for business audiences.
And above all of this, an undying love for beer!
We dream big to create future with more cheers.

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