Manager - Admissions, Events & Marketing

The NEST School in Chennai is an international school located in Kodambakkam that uses the International Baccalaureate (IB) Primary Years Programmed and the Cambridge curriculum. It offers a holistic education from nursery through primary and secondary levels, with a focus on individual child development and creative, experiential learning. The school has a 75-year legacy and is part of the Meenakshi Sundararajan Group of Institutions. 

Responsibilities: Admissions & Lead Generation

Drive admissions sales activities to meet enrollment targets.

Implement strategies to generate, nurture, and convert leads into admissions.

Manage admissions CRM to ensure accurate tracking of leads, follow-ups, and conversions.

Collaborate with other admissions counselors and leadership to streamline processes and improve conversion rates.

Marketing & Campaigns

Design and execute integrated marketing campaigns across digital and offline channels.

Analyze market trends, competitor activities, and community demographics to optimize outreach.

Manage advertising campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn, etc.) with a focus on ROI and lead generation.

Events & Outreach

Plan and execute admission-related events such as open houses, roadshows, school fairs, and orientation sessions.

Organize and oversee large-scale events within the school to attract the right audience, strengthen community engagement, and generate leads.

Identify and establish partnerships within the community to enhance outreach and visibility.

Leverage all events as platforms to showcase the school’s culture, programs, and strengths.

Social Media & Digital Presence

Lead the school’s social media strategy to build awareness, engagement, and lead generation.

Create and curate compelling content in collaboration with academic and admissions teams.

Grow organic presence through community engagement, storytelling, and influencer/partner collaborations.

Manage paid social campaigns including targeting, budgeting, and performance analysis.

Track and report on digital metrics, recommending improvements based on insights.

Ensure consistent branding and messaging across all platforms.

Job Type: Full-time