Position: Content Strategist Location: Chennai, Tamil Nadu Reports to: Head of Marketing and Communications Employment Type: Full-time, Immediate Requirement Key Responsibilities: · Content Strategy Development: Design and implement a multi-channel content strategy that aligns with the brand identity and marketing goals of both the engineering college and the school. · Content Creation & Curation: Oversee the creation, editing, and publishing of engaging and high-quality content across various platforms including websites, blogs, social media, newsletters, brochures, and press releases. · Audience Engagement: Develop targeted content that speaks to prospective students, current students, parents, alumni, and faculty, fostering a sense of community and driving engagement. · SEO & Web Presence: Optimize all digital content for search engines (SEO) to improve online visibility and organic traffic. Manage and maintain the content on the official websites, ensuring it is current, accurate, and compelling. · Social Media Management: Strategize and manage the social media presence of the institutions, creating and curating content for platforms such as Instagram, Facebook, LinkedIn, and Twitter to enhance our digital footprint. · Campaign Management: Conceptualize and execute content-driven marketing campaigns to promote admissions, events, and key institutional achievements. · Analytics and Reporting: Monitor, analyze, and report on content performance using key metrics to measure the effectiveness of the content strategy and make data-driven decisions. Job Type: Full-time Pay: ₹30,000.00 - ₹40,000.00 per month Work Location: In person
Position: Content Strategist Location: Chennai, Tamil Nadu Reports to: Head of Marketing and Communications Employment Type: Full-time, Immediate Requirement Key Responsibilities: · Content Strategy Development: Design and implement a multi-channel content strategy that aligns with the brand identity and marketing goals of both the engineering college and the school. · Content Creation & Curation: Oversee the creation, editing, and publishing of engaging and high-quality content across various platforms including websites, blogs, social media, newsletters, brochures, and press releases. · Audience Engagement: Develop targeted content that speaks to prospective students, current students, parents, alumni, and faculty, fostering a sense of community and driving engagement. · SEO & Web Presence: Optimize all digital content for search engines (SEO) to improve online visibility and organic traffic. Manage and maintain the content on the official websites, ensuring it is current, accurate, and compelling. · Social Media Management: Strategize and manage the social media presence of the institutions, creating and curating content for platforms such as Instagram, Facebook, LinkedIn, and Twitter to enhance our digital footprint. · Campaign Management: Conceptualize and execute content-driven marketing campaigns to promote admissions, events, and key institutional achievements. · Analytics and Reporting: Monitor, analyze, and report on content performance using key metrics to measure the effectiveness of the content strategy and make data-driven decisions. Job Type: Full-time Pay: ₹30,000.00 - ₹40,000.00 per month Work Location: In person
Job Description: Physical Education Position Title: Physical Education (Male/Female) Institution: Meenakshi Sundararajan Engineering College Location: Chennai Qualification: As per Anna University / AICTE Norms Key Responsibilities Record of strong involvement and proven track record of participation in sports, drama, music, painting, photography, journalism event management or other student/event management activities during college/University studies. Plan, organize, and conduct sports, fitness, and physical education classes for students. Encourage participation in both indoor and outdoor sports activities. Identify and nurture talent to represent the college in inter-college, university, and state-level competitions. Maintain sports equipment, playgrounds, and fitness facilities in good condition. Develop and implement structured training schedules for teams and individuals. Organize tournaments, sports day, and other athletic events in coordination with college authorities. Ensure students maintain discipline, sportsmanship, and safety during physical activities. Guide students on fitness, wellness, and healthy lifestyle practices. Maintain proper records of student participation and achievements in sports. Eligibility (As per Anna University Norms) M.P.Ed. / B.P.Ed. (Master’s / Bachelor’s Degree in Physical Education) from a recognized University. Preference will be given to candidates with: Experience in handling Physical Education in higher education institutions. Representation at University/State/National level in sports/games. Knowledge of organizing tournaments and training sessions. Skills Required Strong knowledge of physical education curriculum and sports sciences. Ability to coach and mentor students in multiple sports. Excellent communication and motivational skills. Strong organizational and event-management abilities. Job Type: Full-time Pay: ₹40,000.00 - ₹50,000.00 per month Work Location: In person Application Deadline: 15/10/2025
Job Description: Physical Education Position Title: Physical Education (Male/Female) Institution: Meenakshi Sundararajan Engineering College Location: Chennai Qualification: As per Anna University / AICTE Norms Key Responsibilities Record of strong involvement and proven track record of participation in sports, drama, music, painting, photography, journalism event management or other student/event management activities during college/University studies. Plan, organize, and conduct sports, fitness, and physical education classes for students. Encourage participation in both indoor and outdoor sports activities. Identify and nurture talent to represent the college in inter-college, university, and state-level competitions. Maintain sports equipment, playgrounds, and fitness facilities in good condition. Develop and implement structured training schedules for teams and individuals. Organize tournaments, sports day, and other athletic events in coordination with college authorities. Ensure students maintain discipline, sportsmanship, and safety during physical activities. Guide students on fitness, wellness, and healthy lifestyle practices. Maintain proper records of student participation and achievements in sports. Eligibility (As per Anna University Norms) M.P.Ed. / B.P.Ed. (Master’s / Bachelor’s Degree in Physical Education) from a recognized University. Preference will be given to candidates with: Experience in handling Physical Education in higher education institutions. Representation at University/State/National level in sports/games. Knowledge of organizing tournaments and training sessions. Skills Required Strong knowledge of physical education curriculum and sports sciences. Ability to coach and mentor students in multiple sports. Excellent communication and motivational skills. Strong organizational and event-management abilities. Job Type: Full-time Pay: ₹40,000.00 - ₹50,000.00 per month Work Location: In person Application Deadline: 15/10/2025
Job Title: Senior Digital Campaign Specialist Key ResponsibilitiesCampaign Strategy & Execution Develop and implement data-driven campaign strategies across platforms (Google Ads, Meta, LinkedIn, YouTube, Display, Programmatic). Design, launch, and manage lead-generation campaigns with a strong focus on ROI and efficiency. Ensure budget allocation across platforms aligns with business priorities and performance outcomes. Budget Optimization & Spend Efficiency Continuously monitor campaign budgets to minimize wasted spend while maximizing conversions. Optimize bidding strategies (CPC, CPA, CPL, ROAS-focused) and reallocate budgets based on performance. Identify underperforming channels/ads and implement corrective measures to improve ROI. Forecast and report on campaign spends, ensuring transparency and accuracy in cost management. Performance Optimization Conduct rigorous A/B testing for creatives, audiences, landing pages, and bidding models. Implement advanced targeting, retargeting, and segmentation strategies to drive lead quality. Ensure campaigns are fully aligned with funnel stages to improve conversion efficiency. Analytics & Reporting Track and analyze KPIs (CPL, CPA, CTR, ROAS, lead quality) using Google Analytics, Data Studio, and platform dashboards. Provide detailed reports with actionable insights and recommendations to improve spend efficiency. Apply attribution models to understand and optimize multi-touch campaign performance. Cross-Functional Collaboration Partner with sales and CRM teams to align lead-generation goals with business objectives. Work with creative and content teams to deliver high-performing ad assets. Collaborate with marketing leadership on forecasting and budget planning. Requirements Bachelor’s degree in Marketing, Business, or a related field (Master’s preferred). 5+ years of proven hands-on experience managing and optimizing multi-channel digital campaigns. Demonstrated success in managing large campaign budgets while reducing CPL and maximizing ROI. Expertise in Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and programmatic platforms. Strong analytical skills with proficiency in GA4, Tag Manager, Looker Studio, or equivalent tools. Deep understanding of bidding strategies (CPC, CPA, CPM, ROAS) and budget pacing. Excellent communication skills to present insights and recommendations to stakeholders. Job Type: Full-time Pay: ₹40,000.00 - ₹60,000.00 per month Work Location: In person
As a visionary and strategic Creative Director & Branding Specialist, your role is to define and lead the brand identity of the institution through compelling visual narratives and cohesive storytelling. You will excel at bringing ideas to life from concept to execution, with a strong focus on storyboarding to ensure clarity, consistency, and emotional impact across all creative output. Key Responsibilities: - Brand Stewardship & Strategy - Develop and refine a compelling brand identity that authentically communicates the institution's mission, values, history, and future goals. - Audit and assess existing brand materials and messaging to ensure alignment with institutional tone and objectives. - Lead comprehensive rebranding efforts (as needed), including logo evolution, tone-of-voice guidelines, and branded collateral for all departments. - Storyboarding & Narrative Development - Create detailed storyboards for video content, animations, and multimedia campaigns, outlining scene sequences, visual elements, narration, and transitions. - Use storyboarding as a core planning tool for concept pitches, ensuring that messaging is emotionally resonant, clear, and on-brand before production begins. - Collaborate with content creators, videographers, and editors to ensure execution aligns with storyboard vision and institutional tone. - Creative Direction & Execution - Conceptualize and oversee the execution of compelling creative campaigns for admissions, events, and academic programs for organic social media. - Oversee campaign storytelling strategies from concept development through production, ensuring all pieces align with the storyboard and brand objectives. - Lead the creation of multimedia content that connects with diverse audiences, including prospective students, parents, faculty, donors, and community partners. - Cross-Functional Collaboration - Partner with Admissions, Advancement, Communications, and academic departments to shape campaigns around enrollment goals, fundraising, and community engagement. - Serve as the creative liaison for external agencies and production teams, communicating storyboarded vision and managing revisions through to final deliverables. - Team Leadership & Project Oversight - Manage and mentor a multidisciplinary creative team including designers, copywriters, and video/multimedia professionals. - Guide team members in using storyboarding as a collaborative tool to align messaging, tone, and creative execution. - Ensure all projects adhere to institutional timelines, budgets, and quality expectations. - Community Engagement & Storytelling - Champion authentic storytelling that reflects the diverse voices of students, alumni, educators, and staff. - Develop visual narratives that connect emotionally with prospective students and donors while celebrating campus culture and community impact. Qualifications & Requirements: - Bachelor's or Master's degree in Visual Communication, Design, Film/Media, Marketing, or related field. - 7+ years of experience in creative leadership, preferably in education or mission-driven organizations. - Demonstrated expertise in storyboarding for marketing campaigns, video production, or digital content planning. - Strong portfolio showcasing concept-to-execution projects with clear narrative structure and visual storytelling. - Proficiency in Adobe Creative Suite, Figma, Canva, and storyboarding tools (e.g., Storyboarder, FrameForge, Boords). - Excellent interpersonal, communication, and leadership skills. - Experience managing teams and cross-functional projects in a deadline-driven environment.,
Job Description: Graphics/Video Editor- Interns **Institution:** Meenakshi Sundararajan Group of Institutions **Position:** Graphics/Video Editor **Location:** Chennai, Tamil Nadu **Employment Type:** Full-time (Immediate Requirement) About the Institution Meenakshi Sundararajan Group of Institutions (MSGI) is a leading higher education institution in Chennai, committed to academic excellence, innovation, and holistic student development. We are expanding our creative team to strengthen our visual communication and digital presence. Role Overview We are seeking a talented and creative Graphics/Video Editor to join our Marketing and Branding team. The ideal candidate will be responsible for creating visually appealing and impactful content for social media, digital campaigns, events, and internal communication initiatives. Key Responsibilities - Conceptualize and design engaging creatives for social media, digital ads, and print materials. - Edit and produce high-quality videos for institutional campaigns, events, and promotions. - Collaborate with the marketing, branding, and social media teams to ensure consistent visual storytelling. - Adapt and repurpose content across various digital platforms (Instagram, YouTube, LinkedIn, etc.). - Ensure timely delivery of all design and video assets. - Stay updated on current design trends, editing styles, and social media best practices. Required Skills and Qualifications - Bachelor’s degree or diploma in Visual Communication, Multimedia, or related field. - Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects, etc.). - Strong sense of aesthetics, typography, and color. - Ability to handle multiple projects and meet deadlines in a fast-paced environment. - Experience in motion graphics and animation is an added advantage. Experience Freshers with strong experience in graphic design and video editing Job Type: Full-time Pay: ₹8,000.00 - ₹12,000.00 per month Work Location: In person
Role: Manager - Admissions, Events & Marketing (Female Candidates) Reporting: Head - Admissions, Branding & Marketing/ HoS Responsibilities:Admissions & Lead Generation Drive admissions sales activities to meet enrollment targets. Implement strategies to generate, nurture, and convert leads into admissions. Manage admissions CRM to ensure accurate tracking of leads, follow-ups, and conversions. Collaborate with other admissions counselors and leadership to streamline processes and improve conversion rates. Marketing & Campaigns Design and execute integrated marketing campaigns across digital and offline channels. Analyze market trends, competitor activities, and community demographics to optimize outreach. Manage advertising campaigns (Google Ads, Facebook/Instagram Ads, LinkedIn, etc.) with a focus on ROI and lead generation. Events & Outreach Plan and execute admission-related events such as open houses, roadshows, school fairs, and orientation sessions. Organize and oversee large-scale events within the school to attract the right audience, strengthen community engagement, and generate leads. Identify and establish partnerships within the community to enhance outreach and visibility. Leverage all events as platforms to showcase the school’s culture, programs, and strengths. Social Media & Digital Presence Lead the school’s social media strategy to build awareness, engagement, and lead generation. Create and curate compelling content in collaboration with academic and admissions teams. Grow organic presence through community engagement, storytelling, and influencer/partner collaborations. Manage paid social campaigns including targeting, budgeting, and performance analysis. Track and report on digital metrics, recommending improvements based on insights. Ensure consistent branding and messaging across all platforms. Job Type: Full-time Pay: ₹40,000.00 - ₹50,000.00 per month Work Location: In person
About Us:- Prof K. R Sundararajan, a well-known educationalist established the I.I.E.T society in 1947. The total area of 14 acres purchased with enormous hardship was donated to the IIET Society to further the cause of education. The society’s main objective is to give quality education and has ensured this uninterrupted since 1951. The society currently has the following institutions :- 1. Meenakshi College For Women established in 1975 & affiliated to University of Madras offering Arts & Science programs with about 3000 plus students. 2. Meenakshi Sundararajan Engineering College established in 2001 & affiliated to Anna University offering engineering programs with about 2000 plus students. 3. Meenakshi Sundararajan School of Management established in 2000 & affiliated to University of Madras offering MBA programs with about 120 plus students. 4. The NEST School established in 2022 offering IB (International Baccalaureate) & CAIE (Cambridge) boards. All of the institutions have earned an enviable name and are rated as one among Top 10 colleges in the Tamil Nadu state in their respective programs. Efforts are on to make the campus carbon neutral in 2 years (end of 2025) by using our community of staff and students. The institutions are defined by two keywords “Industry Ready” & “Vibrancy”. Creating a new generation of self-actualized learners is our raison d'etre. If children are our future, then education is the key to their future. When education is shaped around them, and not the other way around, we are laying the foundation for a future/world where creativity, diversity and caring, independent-thinkers thrive. Our curricula thrives on continuous learning while interacting with and incorporating real-world situations and challenges. Passion is at the centre of everything here. While helping young learners discover their innate talents, we hope they unearth passions, goals and aspirations that we can support. Our curricula thrives on continuous learning while interacting with and incorporating real-world situations and challenges. You will get the opportunity to explore, adopt and practice globally-acclaimed pedagogy Role:- The CEO will provide strategic leadership and direction for the group of institutions, ensuring academic excellence, operational effectiveness, and long-term sustainability. The role demands a visionary who can balance innovation in education with sound governance, build a culture of excellence, and drive the organization toward becoming one of the most respected educational ecosystems in India. Job Description :- Strategic Planning : Collaborate with the executive team to develop and implement the group's strategic plan & objectives. Align operational activities with the overall vision and mission of the educational institutions. Branding, Positioning & External Affiliations Drive the overall branding and positioning strategy to establish The NEST as a leading institution nationally and internationally. Represent the institution at high-level industry forums, conferences, and education summits. Forge and nurture strategic affiliations with organizations such as TiE, CII, NASSCOM, Chambers Commerce, universities, and international boards . Leverage external partnerships and networks to enhance visibility, credibility, and admissions pipeline. Oversee marketing and communications strategy to ensure consistent brand messaging and strong market presence. Operational Oversight: Provide leadership and direction for all operational aspects of the institutions. Oversee day-to-day operations to ensure efficiency and effectiveness. Academic & Operational Excellence Collaborate with academic leadership to ensure best-in-class curriculum delivery and student outcomes. Strengthen operational efficiency through robust systems, processes, and governance models. Champion innovation in pedagogy, technology adoption, and global best practices. Admissions, Marketing & Outreach Oversee admissions, marketing, and community outreach strategies to achieve enrollment goals. Guide the development of impactful campaigns, events, and programs that build the school’s reputation and generate leads. Drive initiatives to expand outreach to premier audiences including CEOs, CXOs, and influencers within the education ecosystem. Financial Management: Develop and manage budgets for the group, ensuring financial sustainability. Monitor financial performance and implement cost-saving measures when necessary. Infrastructure and Facilities Management: Oversee the maintenance and improvement of physical infrastructure and facilities. Ensure a safe and conducive environment for students, faculty, and staff. Human Resources Management: Work closely with the HR department to recruit, train, and retain qualified personnel. Develop and implement HR policies and procedures. Technology Integration: Drive the integration of technology into educational processes and administrative functions. Oversee the development and implementation of information systems for efficient data management. Regulatory/Statutory/Governmental Norms Compliance: Stay informed about and ensure compliance with all relevant educational regulations and accreditation standards. Appropriate liaison with all relevant agencies Ensure complete and full compliance to all applicable norms/acts/compliance requirements. Quality Assurance: Implement and monitor quality assurance processes to maintain high academic standards. Regularly assess and improve the quality of educational programs and services. Collaboration and Communication: Foster collaboration among different departments and campuses within the group. Communicate effectively with internal and external stakeholders, including parents, government agencies, and accreditation bodies. Risk Management: Identify and mitigate operational risks to ensure the stability and reputation of the institutions. Develop and implement crisis management plans. Continuous Improvement: Drive a culture of continuous improvement in operational processes. Implement feedback mechanisms to gather insights for enhancing institutional effectiveness. Community Engagement: Engage with the community, including parents, alumni, and local organizations. Represent the educational institutions in community events and partnerships. Data Analysis and Reporting: Utilize data analytics to assess key performance indicators and make informed decisions. Generate regular reports for the executive team and other stakeholders. Safety and Security Strategy: Develop, implement, and update a comprehensive safety and security strategy for the educational institutions. Collaborate with relevant stakeholders to assess potential risks and vulnerabilities. Industry Partnership Development across the community: Establish and nurture partnerships with industry leaders, businesses, and professional organizations. Collaborate to develop internship programs, industry-specific projects, and opportunities for students to gain practical experience. Entrepreneurship and Innovation: Promote entrepreneurship and innovation within the campus. Support the development of incubators, accelerators, and entrepreneurial programs that connect students with industry opportunities. Qualifications and Requirements: · Education :- o Master’s degree in Business Administration, Education, or a related field. · Industry o Strong Industry / Professional experience in senior management/leadership roles o Adherence to high ethical standards and a commitment to upholding the values and mission of the educational institutions o Strong problem-solving and decision-making skills. o Ability to analyze data and use it to inform strategic decisions. Others :- Track record of building brands and positioning organizations successfully. Excellent communication, negotiation, and stakeholder management skills. Visionary leader with a balance of strategic thinking and operational execution. Proven experience in a senior leadership role within the education sector. Strong strategic planning and execution skills. Excellent financial management and budgeting skills. Demonstrated success in operations management and process optimization. Effective communication and interpersonal skills. Knowledge of educational regulations and accreditation standards. Technologically proficient with a focus on leveraging technology for educational enhancement. Ability to work collaboratively with diverse stakeholders. Visionary mindset with a commitment to continuous improvement. Strong belief and ability to implement a system/process drive approach across the campus Understanding of regulatory/accreditation/governmental norms
Graphic Designer/Video Editor- Job Description: Graphics/Video Editor Institution: Meenakshi Sundararajan Group of Institutions About the Institution Meenakshi Sundararajan Group of Institutions (MSGI) is a leading higher education institution in Chennai, committed to academic excellence, innovation, and holistic student development. We are expanding our creative team to strengthen our visual communication and digital presence. Role Overview We are seeking a talented and creative Graphics/Video Editor to join our Marketing and Branding team. The ideal candidate will be responsible for creating visually appealing and impactful content for social media, digital campaigns, events, and internal communication initiatives. Key Responsibilities - Conceptualize and design engaging creatives for social media, digital ads, and print materials. - Edit and produce high-quality videos for institutional campaigns, events, and promotions. - Collaborate with the marketing, branding, and social media teams to ensure consistent visual storytelling. - Adapt and repurpose content across various digital platforms (Instagram, YouTube, LinkedIn, etc.). - Ensure timely delivery of all design and video assets. - Stay updated on current design trends, editing styles, and social media best practices. Required Skills and Qualifications - Bachelor’s degree or diploma in Visual Communication, Multimedia, or related field. - Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects, etc.). - Strong sense of aesthetics, typography, and color. - Ability to handle multiple projects and meet deadlines in a fast-paced environment. - Experience in motion graphics and animation is an added advantage. Experience Minimum 1–3 years of experience in graphic design and video editing (Freshers with strong portfolios may also apply). Remuneration Commensurate with experience and skills. **Deadline:** Immediate Requirement – Applications will be reviewed on a rolling basis.
Job Description: Graphics/Video Editor Institution: Meenakshi Sundararajan Group of Institutions About the Institution Meenakshi Sundararajan Group of Institutions (MSGI) is a leading higher education institution in Chennai, committed to academic excellence, innovation, and holistic student development. We are expanding our creative team to strengthen our visual communication and digital presence. Role Overview We are seeking a talented and creative Graphics/Video Editor to join our Marketing and Branding team. The ideal candidate will be responsible for creating visually appealing and impactful content for social media, digital campaigns, events, and internal communication initiatives. Key Responsibilities - Conceptualize and design engaging creatives for social media, digital ads, and print materials. - Edit and produce high-quality videos for institutional campaigns, events, and promotions. - Collaborate with the marketing, branding, and social media teams to ensure consistent visual storytelling. - Adapt and repurpose content across various digital platforms (Instagram, YouTube, LinkedIn, etc.). - Ensure timely delivery of all design and video assets. - Stay updated on current design trends, editing styles, and social media best practices. Required Skills and Qualifications - Bachelor’s degree or diploma in Visual Communication, Multimedia, or related field. - Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects, etc.). - Strong sense of aesthetics, typography, and color. - Ability to handle multiple projects and meet deadlines in a fast-paced environment. - Experience in motion graphics and animation is an added advantage. Experience Minimum 1–3 years of experience in graphic design and video editing (Freshers with strong portfolios may also apply). Remuneration Commensurate with experience and skills. **Deadline:** Immediate Requirement – Applications will be reviewed on a rolling basis.