Lead Nurturing specialist( CRM- Hubspot expert)

About the Role

We’re looking for a strategic and execution-oriented CRM Manager (lead management specialist)" to help drive go-to-market success for a fast-growing SaaS provider. This role is ideal for a marketer who thrives in early-stage environments, loves taking ownership of cross-functional initiatives, and has a strong foundation in both performance and product-led growth.

The Growth Marketer will play a central role in orchestrating our marketing efforts across paid acquisition, CRM, content deployment, lead funnel optimization, and go-to-market operations. You’ll collaborate closely with cross-functional teams, including design, content, media, and sales to drive awareness, generate leads, and move prospects through the funnel efficiently.

This is a hands-on role with high ownership, autonomy, and impact. You’ll work directly with leadership to turn strategic plans into tactical executions, ensuring every initiative lands with clarity, speed, and measurable outcomes.

• Own the end-to-end execution of go-to-market plans from planning to performance tracking.
• Work with the content and paid media teams to plan and launch campaigns across channels, including social, search, email, and outbound.
• Manage and improve the marketing funnel including lead generation, lead scoring, nurturing journeys, and conversion optimization.
• Set up, manage, and optimize CRM workflows, ensuring clean data and proper segmentation (primarily via HubSpot).
• Improve lead conversion rates by actively managing leads through timely follow-ups, nurturing sequences, and personalized communication; identify drop-off points across ads, forms, and messaging, and implement fixes to ensure leads progress smoothly through the funnel.
• Coordinate the execution of lead magnets and sales enablement material.
• Implement and maintain foundational marketing tech stack integrations, including tracking leads, analytics tools, and reporting dashboards.
• Provide feedback to product, pricing, and packaging decisions based on insights from campaigns and customer interactions.

Required:

• 2-4 years of experience in a growth marketing role, preferably in a B2B SaaS or service-led company..
• Strong understanding of go-to-market execution, campaign planning, and marketing funnels.
• Hands-on experience with tools like HubSpot, LinkedIn Sales Navigator, Google Tag Manager, and Google Analytics.
• Demonstrated ability to coordinate cross-functional stakeholders and own outcomes end-to-end.
• Comfortable working in fast-paced, high-ownership environments with minimal hand-holding.
• Excellent communication and organizational skills.
• A proactive and problem-solving mindset with a bias toward action and results.

Preferred:

Prior experience in early-stage startups or B2B SaaS/service-led businesses.

Exposure to international markets (especially GCC).