Lead Generation Executive

Company Description

Vrinsoft Technology is a premier force in the technology sector, dedicated to bridging the gap between visionary ideas and market-ready digital solutions for over 15 years. With over 200 highly skilled professionals from the top 1% of talent in India, Vrinsoft brings deep industry knowledge to projects in fintech, healthcare, retail, and logistics. We have delivered more than 2,000 applications for clients ranging from startups to Fortune 500 corporations across North America, Europe, the Middle East, and Australia. Recognized as a top-rated IT consulting firm by industry authorities, our collaborative approach ensures the transformation of concepts into tangible results.

Role Description

This is a full-time, on-site role for a Lead Generation Executive located in Ahmedabad. The Lead Generation Executive will be responsible for identifying and generating new leads, conducting market research, and effectively communicating with potential clients. Day-to-day tasks include researching and analyzing market trends, developing and implementing lead generation strategies, and coordinating with the sales team to convert leads into sales.

Department: Sales & Business Development

Experience: 2- 4 Years

Proven experience of working with Pure IT Service companies.

About the Role:

We are looking for a dynamic and results-driven Lead Generation Executive to join our growing sales team. The ideal candidate will be responsible for identifying potential clients, generating leads, and supporting the sales team in building a strong pipeline for IT services and solutions.

Roles and Responsibilities

Research and identify potential clients/respondents in target verticals (e.g. fintech, healthcare, e-commerce, logistics, etc.) using various channels (web research, LinkedIn, business directories, etc.).

Cold outreach: via email, calls, social media (LinkedIn etc.) to generate leads.

Qualify leads: evaluate prospect’s needs, budget, decision-making process etc., to assess fit.

Set appointments/demos/meetings between prospects and senior sales/business development team members.

Understanding to identifying of ICP based on planned campaigns.

Maintain accurate records of outreach efforts, follow-ups, lead status etc. in the CRM system.

Follow up with leads, nurture prospects, ensure continuous engagement until lead is ready to be passed to Senior sales executive.

Meet or exceed monthly/quarterly lead generation targets (number of leads, qualified leads, appointments).

Qualifications

• Skills in generating new leads and lead generation
• Experience in conducting comprehensive market research
• Strong communication skills
• Proficiency in sales techniques and processes
• Bachelor's degree in Business, Marketing, or a related field is preferred
• Ability to work independently and as part of a team
• Experience in the technology sector is a plus