Lead Generation Executive

Job Description

• Work closely with the sales team in identifying target markets, target accounts and services to be covered in the business development (lead generation) activity.

• Plan and oversee segment and account level research and map the account, identify potential clients, identify key needs.

• Oversee Contact database management – data sourcing, contact qualification, classification, communication and updates.

• Plan out lead generation campaigns with the head of field marketing, including email and calling campaign plan, lead qualification follow-up and nurturing.

• Oversee calling, lead qualification and handover to sales.

Tracking and Reporting

• Report weekly activity and log all lead related data.

• Pipeline reporting and tracking from lead to pursuit to closure.

KRAs-

• Development and execution of quarterly and yearly lead generation plan.

• Performance indicators will include-

• Quality of leads generated

• Progression of leads into opportunities

• Number of deal closures and new client acquisition

• Value of business generated

• Overall team management, training, and performance management

Requirements:-

• Experience: 3- 4 years

• Ability to work in a goal oriented environment under pressure.

• Strong interpersonal, written and communication skills a must.

• Experience working with multiple products and services.

• Confident and polished phone prospecting skills required.

• Outstanding skill in the use of Word, Excel, and various email programs.

Job Type: Full-time

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: Hybrid remote in Bengaluru, Karnataka