Jr. Digital Marketing Executive

Job Title : Digital Marketing Specialist & Web Developer Location : M3M Broadway Gurgaon 122004 Job Type : Full-time Job Summary We're looking for a talented and driven individual who can seamlessly blend digital marketing expertise with hands-on web development skills. This role requires someone who is equally comfortable optimizing campaigns across digital channels and updating or building high-performing websites. Key Responsibilities Digital Marketing (60%) Plan, execute, and optimize digital marketing campaigns (Google Ads, Facebook/Instagram, LinkedIn, etc.) Manage SEO/SEM strategies to improve organic visibility and rankings Analyse performance metrics (Google Analytics, Search Console, etc.) and prepare reports Manage email marketing campaigns and automation flows (Mailchimp, HubSpot, etc.) Create and manage social media content calendars and engagement strategies Conduct market and competitor research to support marketing strategies Web Development (40%) Maintain and update company websites (WordPress, Shopify, or custom CMS) Implement landing pages, forms, and tracking pixels to support marketing initiatives Optimize site speed, mobile responsiveness, and overall user experience (UX/UI) Manage technical SEO aspects like schema markup, sitemaps, redirects, etc. Troubleshoot bugs, perform plugin/theme updates, and implement design changes as needed Requirements Must-Have Skills: 1 years of experience in digital marketing and website management Proficiency in Google Ads, Meta Ads Manager, and other digital platforms Solid understanding of SEO, Google Analytics, and marketing funnels Experience with WordPress, HTML/CSS, basic JavaScript or PHP Knowledge of CRO (conversion rate optimization) principles Nice-to-Have: Experience with marketing automation platforms (e.g., HubSpot, Klaviyo) Familiarity with Shopify, Web flow, or Squarespace Graphic design skills (Adobe Creative Suite or Canva) Basic understanding of API integrations Soft Skills Strong attention to detail Ability to manage multiple projects and deadlines Excellent communication and collaboration skills Self-motivated and results-oriented Job Type: Full-time Pay: ₹20,000.00 - ₹25,000.00 per month Schedule: Day shift Work Location: In person Expected Start Date: 09/05/2025