Inside Sales Specialist

lead generation, outreach, and lead qualification

Key Responsibilities:

Lead Generation & Research:

Identify potential clients across corporate, publishing, and education sectors through market research, databases, and professional platforms (e.g., LinkedIn, ZoomInfo, etc.).

Sales Outreach:

Initiate contact with leads via cold emails, LinkedIn messaging, and introductory calls to present Byline Learning's offerings in instructional design, content development, and digital learning.

Lead Qualification:

Qualify leads by understanding their business goals, learning challenges, content needs, and budget alignment to assess potential fit.

Appointment Scheduling:

Coordinate meetings, discovery calls, and demos for the Business Development team and ensure smooth handoff of qualified leads.

CRM Management:

Track all sales interactions, lead status, and follow-ups using tools like HubSpot, Salesforce, or similar CRM systems with discipline and accuracy.

Industry Awareness:

Stay updated with trends in eLearning, EdTech innovations, corporate training, and digital content solutions across international markets.

Collaboration:

Work closely with the sales head and marketing team to support campaigns, refine outreach strategies, and share market insights.

Reporting:

Prepare weekly updates on outreach status, qualified pipeline, and progress against targets.

Key Requirements:

eLearning, EdTech, or IT services industry

✔ Strong written and verbal communication skills

✔ Experience interacting with international clients (US, UK, Europe, or APAC)

✔ Proven ability in identifying and qualifying B2B leads

✔ Familiarity with CRM tools (HubSpot, Salesforce, Zoho, etc.)

✔ Self-driven, target-oriented, and highly organized

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