Head of New Business

Role: Head of New Business

Location: Mumbai

Reporting To: Cofounder

Role Overview

The Head of New Business will lead and scale ekincare’s new business initiatives across API-led solutions and Affinity Partnerships, with a strong focus on BFSI and non-BFSI segments. This leader will be responsible for building and validating Product-Market Fit (PMF) for new channels, driving revenue growth, and establishing scalable go-to-market strategies.

Success Metrics:

• Develop and achieve

  2 year roadmap

  on new business verticals (B2B2C)
• Achieve

  30%+

  contribution of new business to total revenue within 12 months.
• Maintain

  CAC

  payback within 12 months.

Key Responsibilities:

• Strategy & Growth: Define and execute GTM for new business verticals (API-led & affinity); lead PMF for BFSI and non-BFSI segments.
• BFSI & Affinity Leadership: Build a BFSI pod; drive non-BFSI affinity growth aligned with company objectives.
• GTM & Sales Enablement: Develop sales playbooks, partnership structures, and targeted campaigns with marketing.
• Product-Market Fit: Validate offerings with product/market feedback; track PMF metrics before scaling.
• Cross-Functional Collaboration: Integrate new business into core offerings, align with product, tech, and regional sales.

Key Requirements

• Experience: 8–12 years in business development, partnerships, or revenue leadership, preferably in healthtech, SaaS, BFSI, or affinity-led businesses.
• Track Record: Proven success in launching and scaling new business verticals.
• Domain Knowledge: Strong understanding of BFSI partnerships, affinity channels, and API-based business models.
• Leadership Skills: Ability to build and mentor cross-functional teams for rapid experimentation and scaling.
• Strategic Thinking: Data-driven decision-making with a focus on market trends and customer needs.
• Relationship Building: Strong network within BFSI and other affinity segments.

Why Join ekincare

At ekincare, we are not just building a product — we are redefining how India experiences corporate healthcare. This is an opportunity for high-caliber professionals who want to create meaningful impact at scale and fast-track their careers.

• Be part of a winner

  – A Series B-funded, high-growth startup with patented technology, trusted by 1000+ companies across industries.

• Shape the future of health-tech

  – Work on cutting-edge solutions in one of the fastest-growing domains.

• High-impact role

  – Direct exposure to top management, influencing strategy and outcomes.
• Thriving in a

  dynamic, flat-hierarchy environment

  with a

  “fast fail, fast learn” culture

  that empowers experimentation and rapid iteration.

• Career acceleration

  – ESOPs, attractive performance-based incentives, and the possibility of multiple promotions within a year.

• Empowered environment

  – Dynamic startup culture, flat hierarchy, and a “fast fail, fast learn” approach.

• Holistic growth

  – 360-degree appraisal process and learning opportunities beyond your function.

• Well-being matters

  – Comprehensive medical benefits and fitness perks, including gym, yoga, Zumba, and more.

If you are serious about your career and ready to operate at the top of your game, ekincare is where you belong.