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Vilas Transcore Limited
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General Manager - Marketing

General Manager - Marketing

Vilas Transcore Limited

15 years

14 - 18 Lacs

vadodara gujarat india

Posted:6 days ago| Platform:

Apply

Skills Required

marketing electrical manufacturing reports development power leadership planning strategies positioning management epc pricing support analyze engineering customization training hubspot strategy analytics

Work Mode

On-site

Job Type

Full Time

Job Description

Industry:

Electrical Manufacturing (CRGO Steel, Copper, Transformer Radiators)

Department:

Marketing & Sales

Location:

Vadodara

Reports To:

Managing Director

Experience Required:

15+ years in B2B industrial marketing/sales, preferably in transformer or electrical component industry

Job Summary

We are seeking a dynamic and result-oriented

General Manager – Marketing

to lead our marketing and business development efforts for CRGO steel, copper components, and transformer radiator products. The ideal candidate will have deep knowledge of the power and transformer industry, strong leadership capabilities, and a proven track record in industrial B2B marketing and sales.

Key Responsibilities

Strategic Planning & Execution

Develop and implement marketing strategies to achieve revenue targets across product lines (CRGO, copper, radiators).
Identify new markets, segments, and customers domestically and internationally.
Build brand awareness and market positioning through digital and traditional marketing channels.

Sales Management

Lead and manage the national and international sales teams.
Build long-term relationships with OEMs, transformer manufacturers, EPC contractors, and government utilities.
Develop pricing strategies and oversee contract negotiations.

Product & Market Development

Provide market intelligence to support R&D and product innovation.
Analyze industry trends, competitor offerings, and customer feedback to adapt marketing strategies.
Collaborate with the production and engineering teams for product customization based on market needs.

Team Leadership

Recruit, mentor, and manage a high-performing marketing and sales team.
Set clear KPIs and performance goals.
Conduct regular reviews and training sessions to align team performance with business objectives.

Operational Responsibilities

Prepare annual marketing budgets, forecasts, and reports.
Oversee participation in trade fairs, exhibitions, and technical seminars.

Skills: p&l management,brand awareness,programmatic advertising,transformer,hubspot,copper,brand strategy,steel,go-to-market strategy,marketing analytics

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Vilas Transcore Limited

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General Manager - Marketing

Experience & Salary

Skills Required

Work Mode

Job Type

Job Description

Industry:

Department:

Location:

Reports To:

Experience Required:

Job Summary

General Manager – Marketing

Key Responsibilities

Strategic Planning & Execution

Sales Management

Product & Market Development

Team Leadership

Operational Responsibilities

More Jobs at Vilas Transcore Limited