General Manager - Marketing

As a General Manager Marketing at Seekho, you will play a strategic and hands-on role in owning growth, performance marketing, and user acquisition. Your main responsibilities will include: - Leading and scaling performance marketing efforts across various channels such as Google, Meta, and others - Optimizing Customer Acquisition Cost (CAC), Return on Advertising Spend (ROAS), and other key growth metrics using data-driven insights - Conducting growth experiments across different funnels, audience segments, creatives, and landing pages - Collaborating with the creative strategy team to ensure the development of high-performing ad assets - Working closely with category, content, and product teams to align demand with supply - Building reporting dashboards and enhancing attribution & tracking processes - Managing and mentoring a high-performing marketing team To qualify for this role, you should have: - 5+ years of experience in performance marketing/growth within high-growth startups or consumer businesses - Experience in managing large budgets and scaling acquisition campaigns - Strong analytical skills, with proficiency in Excel/Sheets; knowledge of SQL is a plus - Expertise in platforms like Google Ads, Meta Ads, Google Analytics, Appsflyer, and attribution tools - Strong problem-solving skills based on first principles, coupled with a sense of ownership and execution ability Good-to-have qualifications include experience in content/media, consumer-tech, or ed-tech sectors, team-building and management experience, and an understanding of retention and lifecycle marketing. If you are curious about Seekho, we encourage you to explore our team and culture page to gain insights into our values, vibrant teams, and what makes working at Seekho a truly rewarding experience.,