Full-Stack Developer

Role Overview

We are building a proprietary analytics and recommendations platform for our performance marketing clients.

Shopify, Meta Ads, Google Ads, GA4,

Full-Stack Developer

builder role

Key Responsibilities

1. API Integrations & Data Engineering

• Build secure API connectors for

Shopify Admin API

Google Ads API

Meta Marketing API

GA4 Data API

• Develop pipelines to

  fetch, normalize, transform, and store data

  from multiple sources.
• Maintain

  scheduled jobs

  , webhooks, retries, rate-limit handling, and token refresh logic.
• Implement

  ETL processes

  + mapping rules to combine ad spend, revenue, ROAS, attribution, customer data.

2. Backend Development & Cloud Infrastructure

• Design and maintain backend services (Node.js / Python / Go—your pick).
• Choose and manage scalable databases (Postgres / BigQuery / MongoDB).
• Build role-based authentication and secure client dashboards.
• Implement caching, performance optimization, logging, and monitoring
• Deploy and maintain on cloud platforms (AWS / GCP / Azure).

3. Frontend Development & Dashboard UI

• Build a clean, responsive web interface where clients can:

Log in

Connect their marketing platforms

View dashboards, insights, recommendations

Use modern JS frameworks (React / Next.js preferred).

Create charts, visualizations, and drill-down reports.

4. Insights Engine & Recommendations

Implement functional logics developed by us to analyze:

• Campaign performance
• ROAS trends
• Bid insights
• Product-level sales
• Channel contribution

Implement rule-based or ML-based recommendations for:

• Budget allocation
• Bid adjustments
• Creative performance
• Audience performance

Support experimentation for future AI/LLM enhancements.

5. Security, Compliance & Governance

• Implement OAuth, token encryption, data access controls.
• Ensure secure handling of client ad accounts, analytics accounts, Shopify accounts.
• Maintain audit trails, logs, and backup procedures.

6. Collaboration & Documentation

• Work directly with founders, media buyers, and analytics team to understand real use cases.
• Convert agency needs into technical requirements.
• Write SOPs, API documentation, and release notes.
• Participate in product roadmap planning and sprint execution.

Required Skills & Qualifications

• Min 5 years of experience in

  full-stack development

  .
• Strong proficiency in

  Node.js / Python

  , REST APIs, microservices.
• Experience integrating external APIs (OAuth, rate limits, webhooks).
• Solid understanding of databases (SQL + NoSQL).
• Experience with

  React / Next.js

  for frontend.
• Hands-on experience with

  AWS / GCP

  deployment.
• Comfortable designing data models for analytics.

Bonus / Preferred Skills

• Experience with

  Google Ads API, Meta Ads API

  , Shopify API.
• Familiarity with

  GA4 data modeling

  .
• Experience with ETL tools or data warehousing (BigQuery, Snowflake).
• Experience with LLMs / AI-based analytics.
• Experience in building SaaS dashboards or marketing tech products.

Soft Skills

• Strong problem-solving mindset—ability to “figure things out”.
• Comfortable working in fast-paced product environment.
• Excellent communication skills.
• Ownership mentality—take projects end-to-end with minimal supervision.
• Curiosity about e-commerce, ads, and marketing analytics.

What Makes This Role Unique

• You will be the

  first developer

  building a scalable SaaS product from scratch.
• Your decisions will define the

  architecture, tech stack, and product roadmap

  .
• You will directly work with performance marketers to translate real problems into elegant automation and insights.