Engineer / Executive – Sales

Key Responsibilities

• Promote and sell EPTA products such as upright cabinets, refrigerated showcases, and plug-in refrigeration units to retail chains, hotels, QSRs, and channel partners.
• Identify new business opportunities and customer segments in the assigned geography.
• Prepare and submit techno-commercial proposals based on customer requirements.
• Participate in tenders, negotiations, and order finalization processes.
  

• Maintain strong and ongoing relationships with key accounts, consultants, architects, and end users.
• Conduct product presentations and demonstrations for potential customers.
• Provide timely and accurate responses to customer inquiries and technical clarifications.
  

• Coordinate with internal teams (design, logistics, installation, service) to ensure timely delivery and commissioning of equipment.
• Ensure adherence to order fulfillment schedules and customer satisfaction.
• Assist in collection of payment and statutory forms (e.g., E-way bills, POs, GST documentation).
  

• Collect and report data on competitor activities, pricing, and market trends.
• Maintain and update CRM(Salesforce) on a regular basis.
• Submit weekly, monthly, and quarterly sales reports to management.
  

Key Performance Indicators (KPIs)

• Sales target achievement (monthly/quarterly/yearly)
• Number of new accounts added
• Customer retention and satisfaction
• Timely collection of payments and documentation
• Conversion ratio of enquiries to orders
  

Skills & Competencies

• Strong communication and negotiation skills
• Knowledge of commercial refrigeration systems and market
• Customer-centric approach with good relationship management
• Ability to work independently and handle sales cycles end-to-end
• Proficiency in MS Office, CRM tools, and reporting