Digital Media Executive

2 - 31 years

2 - 3 Lacs

Posted:2 days ago| Platform: Apna logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Position Overview: We’re looking for a Digital Media Executive to manage and grow the digital presence of our clients across platforms. The ideal candidate will bring fresh ideas, strong coordination skills, and a keen understanding of how to make brands stand out in the digital space. Key Responsibilities: Plan, implement, and monitor digital marketing and social media campaigns across Meta (Facebook & Instagram), LinkedIn, X (Twitter), and YouTube Develop monthly content calendars and collaborate with creative and copy teams for execution Handle paid campaigns across Meta, Google, and LinkedIn, ensuring performance-driven optimization. Conduct keyword research, manage on-page/off-page SEO activities, and support website traffic growth. Track, analyze, and report campaign performance using Google Analytics, Meta Insights, and other tools. Coordinate with influencers and partners for collaborative brand campaigns. Stay updated with digital trends, competitor activities, and new tools for audience engagement. Prepare monthly and quarterly performance reports and strategy decks for internal and client presentations. Required Skills & Qualifications: Bachelor’s degree in any field with strong knowledge in marketing, communication, or digital media. 1–3 years of experience in digital marketing or social media management. Understanding of SEO, Google Ads, Google Analytics, and Meta Business Suite. Strong creative and analytical thinking with attention to detail. Excellent communication and multitasking abilities. Ability to work in a fast-paced environment managing multiple brands simultaneously. Preferred: Experience handling government or PSU-linked brands  Familiarity with influencer marketing, lead generation campaigns, and content performance analysis.

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