Digital Media Executive

Position Overview

We are seeking a dynamic and creative Digital Media Executive to manage our online presence, drive brand awareness, and execute performance-driven campaigns across digital platforms. The ideal candidate will have hands-on experience in managing social media, paid advertising, content creation, and analytics, ensuring consistent growth and engagement for the brand.

Key Responsibilities

• Digital Strategy & Execution
• Plan, develop, and execute digital marketing campaigns across platforms (Google, Facebook, Instagram, LinkedIn, YouTube, etc.).
• Manage SEO/SEM, social media marketing, email campaigns, and display advertising.
• Content & Creative Support
• Coordinate with designers, videographers, and content writers for creative assets.
• Ensure all digital content reflects brand tone, quality, and messaging.
• Performance Marketing & Analytics
• Run and optimize paid ad campaigns to maximize ROI.
• Track, measure, and report performance of digital campaigns against KPIs.
• Use analytics tools (Google Analytics, Meta Business Suite, etc.) for insights and improvements.
• Collaboration & Coordination
• Work closely with internal teams (sales, product, creative) to align digital strategies with business objectives.
• Stay updated on industry trends, competitor activities, and emerging platforms.

Required Skills & Qualifications

• Bachelors degree in Marketing, Mass Communication, Digital Media, or related field.
• 24 years of proven experience in digital marketing or media execution.
• Proficiency in digital tools and platforms (Google Ads, Meta Ads Manager, LinkedIn Ads, Mailchimp, Canva, etc.).
• Strong understanding of SEO, SEM, social media algorithms, and analytics.
• Excellent written and verbal communication skills.
• Creative thinking with a keen eye for detail.
• Ability to manage multiple projects and deadlines.

Preferred

• Google Ads / Meta Ads / HubSpot certifications.
• Experience in video marketing and influencer collaborations.
• Knowledge of marketing automation tools (e.g., HubSpot, Zoho, or similar).

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person