Digital Media Executive

As a Digital Marketing Specialist, your role involves creating and managing engaging digital content across various platforms. You will plan and execute digital marketing campaigns to drive brand awareness and engagement. Monitoring performance metrics using tools like Google Analytics and Meta Insights will be crucial for preparing regular performance reports. Additionally, you will be responsible for managing day-to-day social media operations, assisting with SEO and SEM strategies, and writing compelling copies for cohesive storytelling. Key Responsibilities: - Develop, schedule, and manage digital content across social media, websites, and email campaigns. - Plan and implement digital marketing campaigns to drive brand awareness and engagement. - Monitor performance metrics using tools like Google Analytics and Meta Insights. - Handle day-to-day operations of social media handles (posting, responding, monitoring trends). - Assist with keyword research, SEO strategies, and paid search campaigns. - Write catchy captions and copies for cohesive storytelling and brand messaging. - Stay updated on digital trends, platform updates, and competitor activity. - Liaise with internal teams, clients, or partners to align on digital deliverables. Qualifications: - Proficiency in Media Planning. - Strong skills in Social Media Marketing and Social Media Optimization (SMO). - Excellent Communication and Writing skills. - Ability to create engaging content for various digital platforms. - Experience in using digital media tools and analytics. - Bachelor's degree in Marketing, Communications, Digital Media, or related field. - Prior experience in a similar role is a plus. - Ability to work on-site in Ahmedabad. - Excellent fluency in English. As a Digital Marketing Specialist, your role involves creating and managing engaging digital content across various platforms. You will plan and execute digital marketing campaigns to drive brand awareness and engagement. Monitoring performance metrics using tools like Google Analytics and Meta Insights will be crucial for preparing regular performance reports. Additionally, you will be responsible for managing day-to-day social media operations, assisting with SEO and SEM strategies, and writing compelling copies for cohesive storytelling. Key Responsibilities: - Develop, schedule, and manage digital content across social media, websites, and email campaigns. - Plan and implement digital marketing campaigns to drive brand awareness and engagement. - Monitor performance metrics using tools like Google Analytics and Meta Insights. - Handle day-to-day operations of social media handles (posting, responding, monitoring trends). - Assist with keyword research, SEO strategies, and paid search campaigns. - Write catchy captions and copies for cohesive storytelling and brand messaging. - Stay updated on digital trends, platform updates, and competitor activity. - Liaise with internal teams, clients, or partners to align on digital deliverables. Qualifications: - Proficiency in Media Planning. - Strong skills in Social Media Marketing and Social Media Optimization (SMO). - Excellent Communication and Writing skills. - Ability to create engaging content for various digital platforms. - Experience in using digital media tools and analytics. - Bachelor's degree in Marketing, Communications, Digital Media, or related field. - Prior experience in a similar role is a plus. - Ability to work on-site in Ahmedabad. - Excellent fluency in English.