We are seeking an innovative and results-driven Digital Marketing Executive to join our growing marketing team. You will be responsible for planning, executing, and optimizing digital marketing campaigns across various channels to drive engagement, lead generation, and brand awareness. This role is perfect for someone who thrives in a fast-paced environment and is passionate about digital marketing strategies.

As a Digital Marketing Executive, you’ll play a key role in shaping our online presence, ensuring that our digital marketing efforts align with our overall business goals.

Key Responsibilities:

Develop and execute digital marketing campaigns across multiple channels including SEO, SEM, social media, email marketing, and display advertising.

Social Media Management:

Search Engine Optimization (SEO):

Paid Advertising:

Email Marketing:

Analytics and Reporting:

Content Creation:

Conversion Rate Optimization (CRO):

Market Research:

Requirements

Bachelor's degree in Marketing, Communications, or a related field.
Proven experience in digital marketing (at least 2 years preferred).
Strong understanding of SEO, SEM, Google Analytics, and social media marketing.
Experience with digital advertising platforms such as Google Ads, Facebook Ads, etc.
Excellent communication skills, both written and verbal.
Ability to analyze and interpret data to inform decision-making.
Familiarity with content management systems (CMS) and email marketing platforms.
Creative mindset with a focus on achieving measurable results.

Preferred Skills:

Experience with marketing automation tools such as HubSpot or Mailchimp.
Knowledge of design tools like Adobe Creative Suite or Canva.
Familiarity with CRM systems (e.g., Salesforce).
Basic understanding of HTML and website management.
Proven experience in digital marketing, preferably in an e-commerce environment.

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Digital Marketing Specialist