Digital Marketing Specialist

experienced and result-driven Digital Marketing

strategic thinker

Responsibilities:

• Build, plan, and execute digital marketing strategies for app and web
• Run high-performing campaigns on

  Meta (Facebook/Instagram)

  &

  Google Ads

• Optimize campaigns to reduce

  CPI, CPL, and increase ROAS

• Generate high-quality

  leads and installs

  for the e-commerce app and website
• Plan and manage

  digital marketing budgets

  efficiently
• Track

  KPIs, ROI

  , and regularly report insights using Google Analytics & Excel
• Drive

  SEO

  improvements, including on-page and off-page strategies
• Manage email, WhatsApp, and push notification marketing
• Coordinate with content, design, and development teams for campaign execution
• Research competitors and digital trends to stay ahead
• Improve landing pages and user funnels to increase conversions
• Build and support inbound marketing plans

Requirements:

• 2–5 years of experience in digital marketing, with strong focus on performance
• Proven experience with

  Meta Ads (Facebook/Instagram)

  ,

  Google Ads

  , and lead generation
• Good understanding of

  SEO

  ,

  Google Analytics

  ,

  Google Tag Manager

  , and

  Search Console

• Strong knowledge of

  SEM, CRM software, email campaigns

  , and funnel marketing
• Familiar with ad copy creation, audience targeting, retargeting, and ad testing
• Excellent

  planning, time management, and communication skills

• Team player and problem solver who can manage multiple campaigns
• Good knowledge of all major

  digital marketing channels

  and tools
• Experience working in

  e-commerce or high-growth app-based companies

  preferred

What You’ll Love:

• Be part of a

  VC-backed startup

  with 14M+ installs
• Founders have

  scaled apps to 100M+ installs

  before
• Opportunity to build and lead strategy for both app & web growth
• High ownership, fast learning, and a collaborative work culture
• Make a real impact on user acquisition and business growth

To Apply:

Send us your resume and portfolio of past campaigns.

Let’s grow together – faster, smarter, and with impact