Job
Description
Job Title: Digital Marketing Manager Experience Required: 4 to 7 Years Location: Hyderabad (Onsite / Hybrid) Company: Techsprout AI Labs Pvt. Ltd. Website: www.techsprout.ai About Techsprout AI Labs Techsprout AI Labs is a fast-growing innovation company building AI-powered SaaS products and providing digital transformation services. Our flagship platforms like FindMyGuru (EdTech) and Trooba (Retail Analytics) solve real-world problems using AI, data, and smart UX. We also provide end-to-end digital marketing services for select clients, primarily in the education and healthcare sectors. Role Overview We are seeking a Digital Marketing Manager who can lead our product marketing strategy and oversee performance marketing campaigns for client projects. This is a dual-role position involving both product promotion and client service execution . The ideal candidate is data-driven, creative, and experienced in leading digital marketing teams. Responsibilities Product Marketing (Internal) Plan and execute go-to-market strategies for Techsprout’s products Build and manage organic and paid campaigns across Google, Facebook, LinkedIn, Instagram Oversee SEO, content marketing, email marketing, and influencer outreach Generate high-quality inbound leads and increase brand visibility Own landing pages, ad creatives, A/B testing, and funnel optimization Digital Marketing Services (Client Projects) Develop and manage digital campaigns for education, healthcare, and small business clients Interact with clients to understand goals, prepare strategies, and deliver measurable results Ensure timely execution of SEO, SEM, social media, and lead generation projects Create reports and present campaign performance insights Team Leadership Hire, mentor, and manage junior marketers, SEO executives, and content creators Set performance goals and training plans for the team Maintain alignment with design, development, and sales teams for execution Requirements 4–7 years of hands-on experience in digital marketing with at least 1–2 years in a managerial role Proven track record in SEO, Google Ads, Facebook Ads , and content marketing Strong understanding of analytics tools (Google Analytics, Meta Business Manager, etc.) Experience working on digital marketing for EdTech , Healthcare , or SaaS products Ability to handle B2C and B2B campaigns Excellent communication, leadership, and client-facing skills Comfortable with performance metrics, KPIs, and ROI tracking Preferred Skills Experience with marketing automation tools (HubSpot, Mailchimp, etc.) Familiarity with AI tools like ChatGPT, Jasper for content ideation Basic understanding of UI/UX and website CRO Experience working in a startup or fast-paced product environment What We Offer Exciting opportunity to build and lead a digital marketing team Exposure to AI-first SaaS products and client-facing service work Cross-functional learning across product, design, and sales teams Flexible working culture and competitive compensation Opportunity to grow into Head of Marketing role as company scales Job Types: Full-time, Permanent Pay: From ₹50,000.00 per month Benefits: Health insurance Leave encashment Paid sick time Paid time off Provident Fund Schedule: Day shift Monday to Friday Application Question(s): Are you avaialble for an In-Person Interview at our Hyderabad office ? Are you okay to work in a Start-Up Environment Work Location: In person
