Digital Marketing Manager

Globe Teleservices Pte. Ltd.

0 years

0 Lacs

Navi Mumbai Maharashtra India

Posted:1 day ago| Platform:

Apply

Skills Required

marketing strategies management capture content reports leadership networking targeting drive analytics reporting effectiveness metrics engagement research

Work Mode

On-site

Job Type

Full Time

Job Description

Develop and execute B2B digital marketing strategies: Create and implement digital marketing plans specifically tailored for B2B audiences. Identify target industries, businesses, and decision-makers to develop effective strategies to maximize results.
Manage online campaigns: Plan and execute online advertising campaigns that target B2B audiences. This includes utilizing social media platforms to reach key stakeholders and decision-makers in the industry. Continuously monitor campaign performance, optimize budgets, and adjust strategies to maximize campaign performance.
Website management: Oversee the company's website and ensure it effectively communicates the value proposition, solutions, and expertise to B2B customers. Collaborate with web developers and designers to optimize the website for lead generation, user experience, and search engine visibility. Implement landing pages, lead capture forms, and other conversion-focused elements.
Content creation and marketing: Develop content strategies that resonate with B2B customers. Create informative and educational content such as whitepapers, case studies, industry reports, and blog posts that address the pain points and challenges of target businesses. Optimize content for search engines and promote it through various channels to attract and engage B2B prospects.
Social media management: Develop and execute social media strategies tailored for B2B audiences. Identify the relevant social media platforms where target businesses are active and engage with them through thought leadership content, industry news, and networking opportunities. Build and maintain a professional online presence for the company and its key executives.
Email marketing: Develop and implement email marketing campaigns targeting B2B customers. Build and segment email lists based on industry, job roles, and other relevant criteria. Create personalized and valuable email content such as newsletters, product updates, and educational resources to nurture leads and drive customer engagement.
Analytics and reporting: Utilize analytics tools to measure the effectiveness of digital marketing efforts, track key metrics, and provide regular reports to stakeholders. Monitor website traffic, conversion rates, email open rates, social media engagement, and other relevant KPIs to optimize campaigns and identify areas for improvement.
Stay updated with industry trends: Stay informed about the latest trends, technologies, and best practices in B2B digital marketing. Continuously research and evaluate new tools, platforms, and strategies that can enhance the company's digital marketing efforts and maintain a competitive edge in the industry.

More Jobs at Globe Teleservices Pte. Ltd.

Lead Generation

Gurugram, Haryana, India

Experience: Not specified

Salary: Not disclosed

Sales Account Manager - Telecom

Delhi, India

3.0 - 3.0 yrs

Salary: Not disclosed

Sr. Account Manager – International Sales

Gurugram, Haryana, India

Experience: Not specified

Salary: Not disclosed

Enterprise Sales Manager

Gurugram, Haryana, India

3.0 - 3.0 yrs

Salary: Not disclosed

Business Development Executive

Navi Mumbai, Maharashtra, India

Experience: Not specified

Salary: Not disclosed

Mock Interview

Practice Video Interview with JobPe AI

Start Job-Specific Interview

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.