Digital Marketing Manager

Digital Marketing Specialist

Acharya Deepak Gruvir is a consultancy based in Greater Noida, Uttar Pradesh. We partner with diverse clients to elevate their online presence and achieve their business objectives. We're seeking a mid-level Digital Marketing Specialist with a strong focus on SEO, Social Media Marketing, Content Marketing, and E-commerce to join our growing team. If you're passionate about crafting compelling digital strategies and driving measurable results, we want to hear from you!

Location: Greater Noida, Uttar Pradesh, India Employment Type: Full-time

Job Summary: As a Digital Marketing Specialist, you will be instrumental in developing and executing comprehensive digital strategies for our diverse client portfolio. Your expertise in SEO, social media management, content creation, and e-commerce platforms will be crucial in enhancing our clients' online visibility, engagement, and sales. This role requires a blend of strategic thinking, hands-on execution, and a commitment to staying ahead of digital trends.

Key Responsibilities:

• Search Engine Optimization (SEO):
• Conduct in-depth keyword research, competitive analysis, and technical SEO audits for client websites.
• Develop and implement on-page and off-page SEO strategies to improve organic search rankings and drive qualified traffic.
• Monitor SEO performance using analytics tools, identify areas for improvement, and implement data-driven optimizations.
• Stay updated with the latest SEO algorithm changes and best practices.
• Social Media Marketing:
• Develop and execute engaging social media strategies for clients across platforms including Facebook, Instagram, and Amazon (for product promotion).
• Create, schedule, and publish high-quality, platform-specific content (text, image, video) that resonates with target audiences.
• Monitor social media channels, engage with followers, and manage community interactions.
• Analyze social media campaign performance, providing insights and recommendations for growth and optimization.
• Content Marketing:
• Collaborate with clients to develop content strategies aligned with their marketing goals and target audiences.
• Oversee the creation of various content formats, including blog posts, articles, website copy, product descriptions, and social media captions, ensuring SEO best practices are integrated.
• Manage content calendars and ensure timely delivery of high-quality, engaging content.
• E-commerce Marketing:
• Work on e-commerce platforms, with a focus on Wix, to optimize product listings, website navigation, and user experience for conversion.
• Implement strategies to drive traffic to e-commerce stores and improve conversion rates.
• Understand and contribute to sales funnel optimization for online retail.
• Reporting & Analytics:
• Utilize tools like Google Analytics, Google Search Console, and social media insights to track, analyze, and report on the performance of all digital marketing initiatives.
• Prepare comprehensive performance reports for clients, highlighting key metrics, insights, and strategic recommendations.
• Continuously monitor industry trends, evaluate new technologies, and propose innovative digital marketing approaches.

Qualifications:

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 3-5 years of proven experience in digital marketing, specifically with a strong focus on SEO, Social Media Marketing, Content Marketing, and E-commerce.
• Demonstrable experience managing social media campaigns on Facebook, Instagram, and Amazon.
• Proficiency in managing and optimizing websites built on Wix.
• Solid understanding of SEO principles, including keyword research, on-page optimization, technical SEO, and link building.
• Experience with content creation and content strategy development.
• Proficiency with digital marketing tools:
• Google Analytics, Google Search Console
• SEO tools (e.g., SEMrush, Ahrefs, Moz)
• Social Media Management platforms (e.g., Meta Business Suite)
• Wix editor and e-commerce functionalities
• Strong analytical skills with the ability to interpret data, derive actionable insights, and make data-driven decisions.
• Excellent written and verbal communication skills, with the ability to articulate complex digital concepts clearly to clients.
• Ability to manage multiple client projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced agency environment.
• A proactive, self-starter attitude with a strong desire to learn and adapt to new technologies.

What We Offer:

• A dynamic and collaborative work environment within a growing consultancy.
• Continuous learning and professional development opportunities.

To Apply: If you're a results-oriented Digital Marketing Specialist looking to make a significant impact, we encourage you to apply! Please submit your resume and a cover letter detailing your relevant experience and why you are the ideal candidate for this role here.

Job Types: Full-time, Permanent

Pay: ₹12,000.00 - ₹15,000.00 per month

Schedule:

• Day shift

Supplemental Pay:

• Yearly bonus

Work Location: In person