Digital Marketing Executive

0 years

0 Lacs

Posted:6 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We are looking for an experienced

Junior Digital Analyst

to join our team. The ideal candidate will have knowledge of digital marketing platforms, particularly Google Ads and Meta Ads, along with hands-on experience in reporting, media planning, and analytics tools. This role requires continuous optimization of digital campaigns through A/B testing and data-driven insights to improve campaign performance and ROI

Key Responsibilities -

Data Collection & Analysis:

  • Assist in collecting data from various digital platforms (e.g., Google Analytics, social media analytics tools, CRM systems).
  • Clean and organize data sets to prepare them for analysis.
  • Conduct basic data analysis to identify trends, patterns, and insights related to digital marketing campaigns and user behavior.

Reporting & Dashboard Creation

  • Develop and maintain regular reports and dashboards that track key performance indicators (KPIs) such as website traffic, conversion rates, and customer engagement metrics.

Campaign Performance Monitoring

  • Monitor the performance of digital marketing campaigns (e.g., SEO, PPC, social media, and digital platforms) and provide actionable recommendations for optimization.
  • Track the effectiveness of A/B tests and other experimental designs to improve campaign performance.

SEO & Content Analysis

  • Assist in analyzing website content and SEO performance, including keyword analysis, site audits, and competitive research.
  • Support the development of SEO strategies to enhance organic search visibility.

Collaboration & Communication

  • Work closely with the internal team
  • Communicate findings and insights clearly to team members and management.

Learning & Development

  • Stay up-to-date with the latest trends, tools, and best practices in digital analytics and digital marketing.
  • Participate in training sessions and workshops to enhance analytical skills and knowledge.
Skills: google analytics,online advertising,meta ads,campaign execution,digital,digital marketing,seo tools

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