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Job Description

About this role:

Digital Marketing Consultant

high-impact role


Key Responsibilities:

Digital Marketing strategy:

  • Conduct a complete audit of current digital assets and presence.
  • Develop and execute multi-channel digital strategies (SEO, SEM, social media, content marketing, email automation).
  • Design customer acquisition, lead generation, and conversion funnels.
  • Create digital KPIs and performance measurement frameworks.


Digital Marketing team setup:

  • Identify critical roles and design the digital marketing team structure (e.g., SEO, PPC, Content, Social Media, Analytics).
  • Create clear job descriptions and role responsibilities for each position.
  • Drive the recruitment process: sourcing, screening, and interviewing candidates.
  • Onboard and train the new team to ensure seamless execution and brand alignment.

Technology and tool setup:

  • Recommend and help implement relevant tools for campaign management, analytics, and reporting.
  • Ensure marketing automation and CRM integration as needed.

Performance monitoring and reporting:

  • Define reporting standards for digital performance across channels.
  • Review campaign analytics and guide the internal team on performance optimization.
  • Provide weekly/monthly dashboards with actionable insights for leadership.

Key Qualifications:

  • Bachelor's/Master’s degree in Marketing, Digital Communications, or related field preferrable.
  • Minimum 5–8 years of experience in digital marketing roles, including strategic planning.
  • Proven experience building or scaling in-house digital teams.
  • Strong working knowledge of Google Ads, Meta Business Suite, SEO tools (Ahrefs, SEMrush), CRM systems, and marketing automation tools.
  • Analytical mindset with strong communication and mentoring skills.



Preferred Experience:

  • Industry knowledge in

    renewable energy, technology, or manufacturing

    .
  • Hands-on experience in early-stage digital transformation or startups.
  • Certifications in Google Ads, Meta, or HubSpot.


Interested Candidates:

Approach us with your portfolio

+91 92800 85281


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