Digital Marketing Associate

About GRG Health

GRG Health (A Growman Group Company) is an awarded, global healthcare knowledge services and market research company headquartered in Pune (India) with offices in Gurgaon, Bangalore, Boston (USA) and Singapore.

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Role Overview

We are looking for a dynamic and motivated Digital Marketing Associate to join our team. This role is perfect for someone eager to gain hands-on experience in B2B digital marketing while working with a fast-paced and collaborative team. Candidate will assist in executing paid advertising campaigns, optimizing SEO strategies,

creating compelling landing pages, managing social media, and running email marketing initiatives.

Key Responsibilities

• Assist in setting up and managing LinkedIn Ads and Google Ads campaigns.
• Conduct keyword research and implement SEO best practices to improve organic reach.
• Create and optimize landing pages to drive conversions.
• Develop and schedule email marketing campaigns using marketing automation tools.
• Manage and grow company presence across LinkedIn, Twitter, and other relevant platforms.
• Design basic marketing materials using Canva (social media posts, email templates, etc.).
• Monitor campaign performance, analyze metrics, and generate reports with insights.
• Stay up-to-date with digital marketing trends and propose innovative strategies.
• Collaborate with cross-functional teams to align marketing efforts with business goals.

Required Skills & Qualifications

• Hands-on experience (or coursework) in Google Ads, LinkedIn Ads, and SEO.
• Understanding of landing page design and CRO best practices.
• Knowledge of email marketing platforms (e.g., HubSpot).
• Familiarity with social media marketing and B2B engagement strategies.
• Basic graphic design skills using Canva.
• Strong analytical skills with the ability to interpret data and optimize campaigns.
• Excellent communication skills and a proactive learning attitude.
• Ability to work flexibly and adapt to a fast-changing environment.
• 2-4 years of experience in digital marketing.
• B2B marketing experience is a plus.
• Experience in healthcare or pharmaceutical industry preferred.

What You’ll Gain

• Hands-on experience with real-world marketing campaigns in a B2B setting.
• Exposure to multiple digital marketing channels and best practices.
• A chance to work with seasoned marketing professionals and grow your expertise.