About Raghav Woollen Mills: Raghav Woollen Mills is a leading blanket manufacturer in Panipat, Haryana, India. With a rich legacy and a commitment to quality, we have established ourselves as a trusted name in the home textile industry. Our brand, "House of Abrazo," is synonymous with warmth, comfort, and style. About the Role: We’re looking for a talented and self-driven Content Creator who can ideate, film, and edit high-quality content across platforms like Instagram, YouTube, and more. You should be confident in front of the camera, have a sharp sense of what resonates with digital audiences, and be excited to experiment with new tools, including AI. Key Responsibilities: Create engaging content across platforms (Reels, Stories, Posts, YouTube Shorts, etc.) that reflects Abrazo’s tone and aesthetic. Edit videos and images for social media using tools like CapCut, VN, Canva, Adobe Premiere, or similar. Regularly ideate and pitch new content ideas — from campaign concepts to everyday moments that connect with our audience. Be comfortable and confident on camera , acting as the face of the brand when needed. Stay ahead of social trends , viral content formats, and storytelling styles to keep our content fresh and relevant. Leverage AI tools (like ChatGPT, Midjourney, Descript, etc.) to enhance ideation, editing, or scripting processes. Work with the marketing team to align content with product drops, campaigns, and seasonal launches. What We’re Looking For: Strong skills in content creation and editing , especially short-form video for Instagram and YouTube A camera-friendly personality who enjoys being on screen and bringing a brand to life Highly creative and self-motivated — someone who can work independently and consistently generate ideas A keen understanding of digital content trends , audio use, hooks, and storytelling Bonus: Familiarity with AI tools that assist in scripting, ideation, or content generation Organized, deadline-driven, and committed to consistency in posting and execution Qualifications: 1–3 years of experience in content creation, social media marketing, or a related role (freshers with a strong portfolio are also welcome to apply) Proficiency in video editing tools such as CapCut, VN, InShot, Adobe Premiere Pro , or similar Strong understanding of Instagram Reels, YouTube Shorts , and short-form content best practices Comfortable and confident being on-camera for brand videos, product showcases, and lifestyle content Ability to ideate, script, and execute creative concepts independently Familiarity with AI tools like ChatGPT, Midjourney, Runway, or others that assist in content generation, editing, or scripting (preferred) Strong sense of visual aesthetics, storytelling, and audience engagement Excellent communication skills and a collaborative mindset Highly organized with the ability to manage deadlines and a content calendar Job Type: Full-time Pay: ₹16,186.00 - ₹24,349.00 per month Schedule: Day shift Supplemental Pay: Performance bonus Ability to commute/relocate: Panipat, Haryana: Reliably commute or planning to relocate before starting work (Preferred) Language: Hindi (Preferred) English (Preferred) Work Location: In person
