Digital Marketing Associate

We’re looking for a talented and self-driven Digital Marketing Associate who can ideate, film, and edit high-quality content across various platforms like Instagram and more. You should be confident in front of the camera, have a sharp sense of what resonates with digital audiences, and be excited to experiment with new tools, including AI.

Key Responsibilities:

• Create engaging content across platforms (Reels, Stories, Posts, YouTube Shorts, etc.) that reflects Abrazo’s tone and aesthetic.
• Edit videos and images for social media using tools like CapCut, VN, Canva, Adobe Premiere, or similar.
• Regularly ideate and pitch new content ideas — from campaign concepts to everyday moments that connect with our audience.
• Be comfortable and confident on camera, acting as the face of the brand when needed.
• Stay ahead of social trends, viral content formats, and storytelling styles to keep our content fresh and relevant.
• Leverage AI tools (like ChatGPT, Midjourney, Descript, etc.) to enhance ideation, editing, or scripting processes.
• Work with the marketing team to align content with product drops, campaigns, and seasonal launches.

What We’re Looking For:

• Strong skills in content creation and editing, especially short-form video for Instagram and YouTube
• A camera-friendly personality who enjoys being on screen and bringing a brand to life
• Highly creative and self-motivated — someone who can work independently and consistently generate ideas
• A keen understanding of digital content trends, audio use, hooks, and storytelling
• Bonus: Familiarity with AI tools that assist in scripting, ideation, or content generation
• Organized, deadline-driven, and committed to consistency in posting and execution

Qualifications:

• 1–3 years of experience in content creation, social media marketing, or a related role (freshers with a strong portfolio are also welcome to apply)
• Proficiency in video editing tools such as CapCut, VN, InShot, Adobe Premiere Pro, or similar
• Strong understanding of Instagram Reels, YouTube Shorts, and short-form content best practices
• Comfortable and confident being on-camera for brand videos, product showcases, and lifestyle content
• Ability to ideate, script, and execute creative concepts independently
• Familiarity with AI tools like ChatGPT, Midjourney, Runway, or others that assist in content generation, editing, or scripting (preferred)
• Strong sense of visual aesthetics, storytelling, and audience engagement
• Excellent communication skills and a collaborative mindset
• Highly organized with the ability to manage deadlines and a content calendar

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

Ability to commute/relocate:

• Panipat, Haryana: Reliably commute or planning to relocate before starting work (Preferred)

Experience:

• content creation : 1 year (Preferred)

Language:

• Hindi (Preferred)
• English (Preferred)

Work Location: In person